App Annie vs Mobile Action: What are the differences?
Developers describe App Annie as "The leader in app store analytics, app rankings, and market intelligence". Annie takes care of all the Math Behind The App Stores keeping you up-to-date with your own app's metrics and the latest app store trends. Annie provides three fabulous products for her fans: Analytics, Store Stats, Intelligence. On the other hand, Mobile Action is detailed as "The most comprehensive App Store analytics, for free". Mobile Action helps mobile marketing teams, developers and founders manage the app store optimization and ad campaigns of their mobile apps in an all-in-one mobile marketing platform. Mobile Action offers insights into app store optimization for clients to better position themselves in the app stores and garner the highest organic downloads that have the biggest impact on retention.
App Annie and Mobile Action belong to "Mobile App Store Optimization" category of the tech stack.
Some of the features offered by App Annie are:
- APP ANNIE ANALYTICS - A free web-service that automatically retrieves, visualizes and stores your app's download, revenue, ranking and review data.
- APP ANNIE STORE STATS - The most comprehensive free app store database on the Internet today. It provides you with detailed ranking charts, historical data, Featured placements and international app store matrices.
- APP ANNIE INTELLIGENCE - Our premium product - it allows our advanced customers to access the most accurate market intelligence data available for app stores today.
On the other hand, Mobile Action provides the following key features:
- App Store Optimization
- Ad Budget Management
- Growth Mechanics
What is App Annie?
What is Mobile Action?
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Why do developers choose App Annie?
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What are the cons of using App Annie?
What are the cons of using Mobile Action?
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What tools integrate with App Annie?
What tools integrate with Mobile Action?
We were using app annie, sensortower for some time.
We came cross MobileAction and we moved to MobileAction for few reasons:
app annie is really difficult to navigate, like rankings of a group of keywords.
sensortower is very expensive, and UI is not easy to use.
MobileAction has a clean UI, give more data then app annie/sensortower and FREE!!!!! + you can see estimate downloads.
One of the best things about MA is the ability to see how many downloads other apps get weekly at no cost. This a huge benefit to me and it will be a huge benefit to other people. I have not seen this feature available for free so this is definitely where MA has the upper hand.
The MA dashboard is extremely clean and much easier to use and navigate around than Sensor Tower.
It's great to have free data for making my app for free. That's great way to discover what other App's keywords, downloads, review and more data. Love it. Thank you for changing market that great way.
Mobile action helped us in many ways, app store optimization, competitor analysis, marketing, ad campaign management and user acquisition are the areas that I definitely recommend working with.