Braze vs Sailthru: What are the differences?
Developers describe Braze as "Customer engagement platform". Braze is an engagement platform that empowers growth by helping marketing teams to build customer loyalty through mobile, omni channel customer experiences. On the other hand, Sailthru is detailed as "The platform for customer insights and personalized communication". Sailthru is the only company that provides fully automated, 1:1 email and onsite recommendations using a unique behavioral targeting platform. We help brands cut through the clutter and build trust with their customers by recognizing and acting upon their individual interests.
Braze and Sailthru are primarily classified as "Voice and SMS" and "Marketing Automation" tools respectively.
Zola, Frank and Oak, and Fab are some of the popular companies that use Sailthru, whereas Braze is used by Rainist, StyleShare Inc., and TheIconic. Sailthru has a broader approval, being mentioned in 10 company stacks & 4 developers stacks; compared to Braze, which is listed in 7 company stacks and 3 developer stacks.