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Customer.io vs Freshchat: What are the differences?
Developers describe Customer.io as "Send email based on what people do (or don't do) on a web or mobile app". Send segmented newsletters without bugging developers. Change transactional emails without re-deploying your app. Create lifecycle emails to activate more customers. On the other hand, Freshchat is detailed as "Turn visitors into leads and customers into happy users". Freshchat is a modern messaging software built for teams who want to ace customer conversations—marketing, sales, or support.
Customer.io and Freshchat can be primarily classified as "Engagement/Lifecycle Marketing" tools.
Some of the features offered by Customer.io are:
- Segment in real-time with up to date data from your app. Email people who have spent at least $100 but haven't been back in a month.
- Friendly editor lets anyone write emails
- No lists to manage and you won't have to ask developers to export data for you.
On the other hand, Freshchat provides the following key features:
- Triggered Messages
- Email Campaigns
- Bots
Pros of Customer.io
- Behavior based emails16
- Transactional emails11
- Newsletter to user base6