You can scale your applications on Google Compute Engine from zero to full-throttle with it, with no pre-warming needed. You can distribute your load-balanced compute resources in single or multiple regions, close to your users and to meet your high availability requirements.
Google Cloud Load Balancing is a tool in the Infrastructure as a Service category of a tech stack.
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What are some alternatives to Google Cloud Load Balancing?
With Elastic Load Balancing, you can add and remove EC2 instances as your needs change without disrupting the overall flow of information. If one EC2 instance fails, Elastic Load Balancing automatically reroutes the traffic to the remaining running EC2 instances. If the failed EC2 instance is restored, Elastic Load Balancing restores the traffic to that instance. Elastic Load Balancing offers clients a single point of contact, and it can also serve as the first line of defense against attacks on your network. You can offload the work of encryption and decryption to Elastic Load Balancing, so your servers can focus on their main task.
HAProxy (High Availability Proxy) is a free, very fast and reliable solution offering high availability, load balancing, and proxying for TCP and HTTP-based applications.
A modern HTTP reverse proxy and load balancer that makes deploying microservices easy. Traefik integrates with your existing infrastructure components and configures itself automatically and dynamically.
Originally built at Lyft, Envoy is a high performance C++ distributed proxy designed for single services and applications, as well as a communication bus and “universal data plane” designed for large microservice “service mesh” architectures.
Logit.io, Kubernetes, Google Cloud Platform are some of the popular tools that integrate with Google Cloud Load Balancing. Here's a list of all 3 tools that integrate with Google Cloud Load Balancing.