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ActiveCampaign

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ActiveCampaign vs ClickFunnels: What are the differences?

# Key Differences Between ActiveCampaign and ClickFunnels

ActiveCampaign and ClickFunnels are popular marketing automation and sales funnel tools, respectively. Below are the key differences between the two platforms.

1. **Functionality**: ActiveCampaign is primarily focused on email marketing, marketing automation, and CRM, allowing users to manage leads and customer journeys effectively. On the other hand, ClickFunnels specializes in creating sales funnels and landing pages to drive more conversions and sales.

2. **Integration Capabilities**: ActiveCampaign offers integration with a wide range of third-party apps and tools, including ecommerce platforms, CRM systems, and social media platforms. ClickFunnels, on the other hand, has limited integrations compared to ActiveCampaign, focusing more on providing an all-in-one solution for building funnels.

3. **Pricing Structure**: ActiveCampaign's pricing is based on the number of contacts you have, with different plans offering various features. In contrast, ClickFunnels has a fixed pricing structure with two main plans, making it easier for users to choose a plan that suits their needs without worrying about increasing costs as their contact list grows.

4. **User Interface**: ActiveCampaign has a more complex interface that may require some time to learn and navigate, especially for beginners. ClickFunnels, on the other hand, has a user-friendly drag-and-drop editor that makes it easy for users to create and customize sales funnels without any technical skills.

5. **Target Audience**: ActiveCampaign is suitable for businesses of all sizes that require advanced marketing automation and CRM features to manage their contacts and campaigns effectively. ClickFunnels, on the other hand, is more suitable for entrepreneurs, small businesses, and marketers looking to build high-converting sales funnels quickly and easily.

6. **Support and Training**: ActiveCampaign provides extensive support through live chat, email, and phone, along with a knowledge base and training resources. ClickFunnels also offers support through email and chat, but its focus is more on providing training resources like webinars and courses to help users maximize the platform's potential.

In Summary, ActiveCampaign is ideal for businesses needing comprehensive marketing automation and CRM tools, while ClickFunnels is tailored for users looking to create effective sales funnels with a user-friendly interface.
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Pros of ActiveCampaign
Pros of ClickFunnels
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    Support
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    Advanced flow builder
  • 2
    Powerful, mobile responsive, page editor

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What is ActiveCampaign?

Recognized as the leader in the marketing and sales automation for small businesses, ActiveCampaign helps over 70k growing businesses meaningfully connect and engage with their customers with personalized, intelligence-driven messages.

What is ClickFunnels?

ClickFunnels is the only website builder that doesn't just build pages, but actually builds entire sales funnels.

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What companies use ActiveCampaign?
What companies use ClickFunnels?
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What tools integrate with ActiveCampaign?
What tools integrate with ClickFunnels?

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What are some alternatives to ActiveCampaign and ClickFunnels?
Mailchimp
MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.
InfusionSoft
It is a cloud-based sales and marketing solution that offers customer relationship management (CRM), marketing automation and e-commerce functionalities in a suite. It helps small businesses across various industries deliver sales volumes and customer service experiences.
ConvertKit
It is a powerful new email service provider that provides Infusionsoft like automation capabilities without the Infusionsoft price
HubSpot
Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.
GetResponse
It enables you to create a valuable marketing list of prospects, partners, and clients, so you can develop relationships with them and build a responsive and profitable customer base.
See all alternatives