AdRoll vs Google Ads: What are the differences?
Developers describe AdRoll as "#1 Retargeting Platform". AdRoll is the most effective retargeting platform in the world. We’re trusted by more companies than anyone else. AdRoll takes just minutes to setup. On the other hand, Google Ads is detailed as "An online advertising platform developed by Google". An online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web. It also allows advertisers to choose specific goals for their ads, like driving phone calls or website visits.
AdRoll can be classified as a tool in the "Ad Retargeting" category, while Google Ads is grouped under "Advertising".
According to the StackShare community, AdRoll has a broader approval, being mentioned in 1244 company stacks & 24 developers stacks; compared to Google Ads, which is listed in 30 company stacks and 6 developer stacks.