Overview

HubSpot

Stacks11.5K

Followers6.1K

Votes88

Insightly

Stacks31

Followers32

Votes0

Drift

Stacks155

Followers99

Votes0

Drift vs HubSpot vs Insightly: What are the differences?

# Key Differences Between Drift, HubSpot, and Insightly

Drift, HubSpot, and Insightly are three popular CRM tools that offer a variety of features to help businesses manage customer relationships. Below are the key differences between Drift, HubSpot, and Insightly.

1. **Focus**: Drift is primarily focused on conversational marketing and chatbots, allowing businesses to engage with customers in real-time. HubSpot, on the other hand, offers a comprehensive suite of marketing, sales, and customer service tools along with CRM capabilities. Insightly is more focused on project management and relationship tracking, making it a suitable option for small businesses looking to streamline their operations.

2. **Pricing**: Drift is known for its accessibility with a free plan that includes basic chat and email marketing features. HubSpot offers a more robust set of tools but comes with higher pricing tiers, making it better suited for medium to large enterprises. Insightly falls in between the two, offering affordable pricing plans for businesses of all sizes.

3. **Integration**: HubSpot stands out for its extensive integration options with various third-party applications, making it easy to connect with other tools used in the business. Drift also offers integrations, especially with marketing automation platforms, to enhance its functionality. Insightly, while providing some integrations, may not have the same level of versatility as its counterparts.

4. **User Interface**: Drift is known for its user-friendly and intuitive interface, allowing users to set up chatbots and campaigns with ease. HubSpot offers a more sophisticated interface but can be overwhelming for new users due to the sheer number of features available. Insightly's interface is clean and easy to navigate, focusing more on simplicity and functionality.

5. **Automation**: HubSpot excels in automation capabilities, offering advanced workflows and marketing automation features to streamline processes and improve efficiency. Drift also provides automation options for conversational marketing but may not be as comprehensive as HubSpot. Insightly offers basic automation tools but may not be as advanced as the other two platforms.

6. **Customer Support**: HubSpot is well-regarded for its robust customer support, including online resources, community forums, and dedicated account managers for higher-tier customers. Drift provides excellent live chat support for immediate assistance but may lack additional support channels. Insightly offers decent customer support through email and phone but could benefit from more extensive support options like live chat.

In Summary, the key differences between Drift, HubSpot, and Insightly lie in their focus, pricing, integration options, user interface, automation capabilities, and customer support.

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Detailed Comparison

HubSpot	Insightly	Drift
Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.	With integrations to Google Apps, Office 365, MailChimp, and major social media sites; great mobile apps for tablets and smart phones; and easy access to a REST API for custom integration, Insightly is the leading small business CRM.	Drift is a messaging app that makes it easy for businesses to talk to their website visitors and customers in real-time, from anywhere.
blogging, landing pages, email marketing, web analytics, social media, CRM, SEO	Flexible Calendaring and Events;Automatic Address Book;Notes and Comments;Lightning Fast Search;Custom Fields and Filters;File Sharing;Web to Contact;Tags, Notification, and Following;Linking (Direct Relationships Between Contacts, Organizations, Opportunities, Projects);Mass Email Contacts with MailChimp Integration;Create Milestones, Pipelines and Tasks for Projects;Get Automatic Email Reminders;Specify Roles for Contacts;Track All Email Correspondence;View Completed Tasks and Events by Project;Include Any Files Associated with the Project;View Task and Event Reports; Google Apps & Gmail;Google Drive;Office 365 and Outlook 2013;Invite New Users, Set Up Teams, and Create User Permissions;Customize Insightly – Set Up Relationships, Pipelines and Activity Sets for Your Users, Add Custom Fields;Rest Assured That Your Data is Safe, Secure and Private	Know who your users are and what they are doing with live customer data;Segment in real-time with up to date data from your app or 3rd party integrations;Enhanced User and Company profiles;Email capture widget;Email and in-app messages (mobile & web);Auto-messages based on time or behavior;Messaging performance metrics;Event tracking;Open APIs, SDKs and webhooks
Statistics
Stacks 11.5K	Stacks 31	Stacks 155
Followers 6.1K	Followers 32	Followers 99
Votes 88	Votes 0	Votes 0
Pros & Cons
Pros 47 Lead management 20 Automatic customer segmenting based on properties 18 Email / Blog scheduling 1 Scam 1 Advertisement	No community feedback yet	No community feedback yet
Integrations
Segment Salesforce Sales Cloud Hipmob RightSignature NetSuite	Mailchimp G Suite	Intercom WordPress Segment Twilio SendGrid Slack Mixpanel Zapier Mailchimp Shopify HipChat

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