FullStory vs LogRocket: What are the differences?

Key Differences between FullStory and LogRocket

FullStory and LogRocket are both customer experience analytics tools that can help businesses understand user behavior on their websites. However, there are several key differences between the two:

1. Session Replay Capabilities: FullStory provides a comprehensive session replay feature that allows businesses to see exactly what users are doing on their website, including mouse movements, page scrolling, and form interactions. On the other hand, LogRocket's session replay is more focused on debugging, providing detailed console logs and network activity, but offering less visual information about user interactions.

2. Error and Crash Reporting: LogRocket offers extensive error and crash reporting capabilities, allowing businesses to track and troubleshoot issues that occur on their website. It provides detailed information about JavaScript errors, network requests, and console logs at the time of the error. While FullStory also offers error reporting, it is not as comprehensive as LogRocket's capabilities.

3. Integration with Third-Party Tools: FullStory offers a wide range of integrations with popular third-party tools, such as Google Analytics and Optimizely, allowing businesses to combine data from different sources for a more holistic view of their users' experiences. LogRocket, on the other hand, provides fewer integrations and is more focused on providing a standalone solution.

4. Real-Time Monitoring: LogRocket provides real-time monitoring of user activity on the website, including live error reporting and performance monitoring. This allows businesses to quickly identify and address issues as they happen. FullStory does not offer real-time monitoring capabilities, and businesses need to rely on historical data for analysis.

5. Pricing Model: FullStory offers a pricing model based on the number of sessions recorded, allowing businesses to choose a plan that aligns with their needs. LogRocket, on the other hand, offers a pricing model based on the volume of events, providing more flexibility for businesses with high event volumes.

6. Data Retention: FullStory has a longer data retention period compared to LogRocket. FullStory retains customer session data for up to 365 days, while LogRocket retains session data for 30 days. This longer data retention can be beneficial for businesses that require access to historical data for analysis and retrospective reviews.

In summary, FullStory provides comprehensive session replay capabilities, extensive third-party integrations, and longer data retention, while LogRocket offers more advanced error and crash reporting, real-time monitoring, and a pricing model based on event volume.