Getting certified for salesforce sales cloud was a big time consumer, but it was worth it to be able to train someone else to do it at the same level and skip the stuff they didn't need to know.

But do not take it lightly when I say it comes with a steep learning curve. Although I passed the exam on the first try without much studying. I know most people I've met have failed it 2-3 times.

This software is so easy to use . I love it. Great functionality. The dashboard is always very attractive and simple.

This is true. Using it is extremely easy, but mastering it is a journey. It's a beautiful interface and mostly very good price.

I have been using, recommending and adopting salesforce.com for my sales teams for three years in several different digital technology, media and advertising organizations. I can say unequivocally that the CRM software has evolved from being a supplement and "nice to have" to a must buy and necessary and vital tool for doing business. The key to any business solutions and software product is getting the team to adopt and use it. Training and practice is essential. Its like your golf game, the more you practice the better your score or working out, no pain, no gain. I like the social media and conversational abilities you can have with sales team; the app is excellent for quick reviews and checking on status of pending, pitches and prospects; the flexibility and customization options based o salesperson, account, deal size, industry vertical. In one organization we adopted it for internal sales data use and tracking and also incorporated product data about our partners, customers, audience metrics and analytics and distribution platform.