Averi v4.0 — The AI Content Engine for Startups

One Workflow. Strategy to Published. Built for Lean Teams.

We rebuilt Averi from the ground up around a single idea:

Startups shouldn't need a 5-person marketing team to build real content-driven growth.

Averi v4.0 is the AI Content Engine — a complete workflow that takes you from zero strategy to published, optimized, ranking content in one platform.

It’s built around the exact system that drove our own growth from:

• 0 → 1.68 million monthly organic impressions

• 6,000% visitor growth in 10 months

Now productized for every user.

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Strategy Map

This is the big one.

Averi now generates a visual content strategy map the moment you onboard — no strategist required.

How It Works

• Averi scrapes your website and learns your brand, products, positioning, and voice automatically

• It generates 5–6 Content Pillars mapped to your ICP's pain points and business goals

• Each pillar expands through six layers of depth — generated on demand as you explore

The Strategy Architecture

Content Pillars

The core themes your brand needs to own.

Focus Areas

Content clusters within each pillar.

Research Overview

Trending keywords, top-performing content, and competitive analysis for each focus area.

Topics

Thematic groupings ready for execution.

Sub-Topics

Individual articles with keyword targets and search intent.

Content Outlines

Structured briefs with:

• Content type

• Target audience

• Strategic angle

• Keyword targets

Ready to draft.

Every topic stores ICP metadata:

• Who it's for

• Which buyer stage it targets

• What pain point it addresses

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Why It Matters

Most founders skip strategy because it takes weeks and costs thousands.

Averi gives you a research-backed content strategy in minutes — one that’s directly connected to your execution pipeline.

You're not staring at a blank page.

You're looking at a map of:

• Exactly what to create

• Who it’s for

• Why it will rank

The same pillar-based architecture behind Averi’s own 1.68M monthly impression growth — now powering your engine from day one.

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Full Content Engine Workflow

Averi v4.0 isn’t a writing tool.

It’s a content engine with six connected phases:

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Phase 1 — Strategy

• Scrapes your site

• Suggests ICPs

• Analyzes competitors

• Builds your content marketing plan

Setup once. Optimize forever.

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Phase 2 — Content Intelligence

• Researches trends

• Monitors competitors

• Analyzes keywords

• Surfaces topic recommendations based on real data

You approve what gets created.

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Phase 3 — Execution

Select a topic.

Averi:

• Deep-researches it (with hyperlinked sources)

• Loads your Brand Core context

• Applies SEO + GEO structure

• Generates a first draft

Then refine it in the collaborative editing canvas.

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Phase 4 — Publication

One click to publish directly to:

• Webflow

• Framer

• WordPress

• And more

Every piece is stored in your Content Engine to make future content smarter.

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Phase 5 — Analytics

Built-in performance tracking:

• Impressions

• Clicks

• Keyword rankings

• Trend shifts

Averi doesn’t just show data.

It tells you what to do next.

“This piece is ranking #8 — here’s how to push it to page 1.”

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Phase 6 — Ongoing Automation

Averi runs your engine on autopilot.

Weekly cycles:

• Queue new topics

• Based on performance data

• Based on market trends

You approve.

It compounds.

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Editing Canvas with AI Assist

Not a text box.

A real collaborative editing environment.

• AI Assist: Highlight any section → rewrite, expand, adjust tone (with full brand context)

• Internal Linking: Automatically suggests and inserts related content

• Meta Generation: Extracts key points and writes meta titles + descriptions automatically

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SEO + GEO Optimization (Built In)

Every piece is structured for dual visibility.

Traditional SEO

• Keyword optimization

• Meta tags

• Internal links

• Schema markup

AI Citations (GEO)

Built for:

• ChatGPT

• Perplexity

• Google AI Overviews

Includes:

• FAQ sections

• Clear entity definitions

• Authoritative sourced stats

• Extractable insights designed to get cited

You don’t need a separate SEO tool.

It’s built into the workflow.

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Content Engine & Brand Core

Your content ecosystem has memory.

Brand Core

Your voice, positioning, products, and ICPs — learned during onboarding and applied everywhere.

Cumulative Learning

Every published piece feeds back into the system.

The more you create, the smarter it gets.

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Content Types

Averi generates across formats that drive real growth:

• Blog posts & articles

• How-to guides

• Comparison pages (X vs. Y)

• Listicles

• Editorials & thought leadership

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Who This Is For

Averi is built for startups who need content marketing to actually work — without building a full team.

• Solo founders who can’t spend 20 hours/week on marketing

• 1–2 person marketing teams doing the work of ten

• Seed to Series A companies ($1M–$10M ARR) who need pipeline, not vanity metrics

• Technical founders who know marketing matters but don’t know where to start