Tag Manager gives you the ability to add and update your own tags for conversion tracking, site analytics, remarketing, and more. There are nearly endless ways to track user behavior across your sites and apps, and the intuitive design lets you change tags whenever you want.
Google Tag Manager is a tool in the Analytics category of a tech stack.
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What are some alternatives to Google Tag Manager?
Segment is a single hub for customer data. Collect your data in one place, then send it to more than 100 third-party tools, internal systems, or Amazon Redshift with the flip of a switch.
RudderStack allows you to easily build pipelines connecting your whole customer data stack, then make them smarter by pulling analysis from your data warehouse to trigger enrichment and activation in customer tools.
It is an orchestrator that's designed for developing and maintaining data assets, such as tables, data sets, machine learning models, and reports.
Astro is the modern data orchestration platform, powered by Apache Airflow. Astro enables data engineers, data scientists, and data analysts to build, run, and observe pipelines-as-code.
Whatfix, ClickMeter, Demandbase, etracker, Jumpseller and 7 more are some of the popular tools that integrate with Google Tag Manager. Here's a list of all 12 tools that integrate with Google Tag Manager.
Discover why developers choose Google Tag Manager. Read real-world technical decisions and stack choices from the StackShare community.
Aug 20, 2019
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Google Tag Manager
Google Tag Manager
