Alternatives to SEMrush logo

Alternatives to SEMrush

Ahrefs, Moz, SimilarWeb, Google Analytics, and HubSpot are the most popular alternatives and competitors to SEMrush.
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What is SEMrush and what are its top alternatives?

SEMrush is a powerful and versatile competitive intelligence suite for online marketing, from SEO and PPC to social media and video advertising research.
SEMrush is a tool in the SEO as a Service category of a tech stack.

Top Alternatives to SEMrush

  • Ahrefs
    Ahrefs

    Tools to grow your search traffic, research your competitors and monitor your niche. It helps you learn why your competitors rank so high and what you need to do to outrank them. ...

  • Moz
    Moz

    Best-in-class SEO software for every situation, from all-in-one SEO platform to tools for local SEO, enterprise SERP analytics, and a powerful API. ...

  • SimilarWeb
    SimilarWeb

    It is a website which provides web analytics services for businesses. The company offers its customers information on their clients' and competitors' website traffic volumes; referral sources, including keyword analysis; and website "stickiness", among other features. ...

  • Google Analytics
    Google Analytics

    Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. ...

  • HubSpot
    HubSpot

    Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers. ...

  • WordPress
    WordPress

    The core software is built by hundreds of community volunteers, and when you’re ready for more there are thousands of plugins and themes available to transform your site into almost anything you can imagine. Over 60 million people have chosen WordPress to power the place on the web they call “home” — we’d love you to join the family. ...

  • Google AdSense
    Google AdSense

    It is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. ...

  • Mailchimp
    Mailchimp

    MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform. ...

SEMrush alternatives & related posts

Ahrefs logo

Ahrefs

182
137
0
SEO Tools & Resources To Grow Your Search Traffic
182
137
+ 1
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PROS OF AHREFS
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      Moz logo

      Moz

      74
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          SimilarWeb logo

          SimilarWeb

          25
          25
          0
          Market intelligence to understand, track and grow your digital market share
          25
          25
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          PROS OF SIMILARWEB
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              SimilarWebSimilarWebApp AnnieApp Annie

              Hello everyone, hope you're doing well.

              I currently use SimilarWeb to collect data (e.g. downloads, dau, engagement) of some Brazilian apps, to do market research with them (estimate market share of some industry, for instance)

              I wonder if App Annie offers any significant upside vs SimilarWeb to reach this goal.

              Also, in your opinion, how do the cost-benefit ratios of the 2 solutions compare?

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              Google Analytics logo

              Google Analytics

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                Easy setup
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                Data visualization
              • 698
                Real-time stats
              • 406
                Comprehensive feature set
              • 182
                Goals tracking
              • 155
                Powerful funnel conversion reporting
              • 139
                Customizable reports
              • 83
                Custom events try
              • 53
                Elastic api
              • 15
                Updated regulary
              • 8
                Interactive Documentation
              • 4
                Google play
              • 3
                Walkman music video playlist
              • 3
                Industry Standard
              • 3
                Advanced ecommerce
              • 2
                Irina
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                Easy to integrate
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                Financial Management Challenges -2015h
              • 2
                Medium / Channel data split
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                Lifesaver
              CONS OF GOOGLE ANALYTICS
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                Confusing UX/UI
              • 8
                Super complex
              • 6
                Very hard to build out funnels
              • 4
                Poor web performance metrics
              • 3
                Very easy to confuse the user of the analytics
              • 2
                Time spent on page isn't accurate out of the box

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              Tassanai Singprom

              This is my stack in Application & Data

              JavaScript PHP HTML5 jQuery Redis Amazon EC2 Ubuntu Sass Vue.js Firebase Laravel Lumen Amazon RDS GraphQL MariaDB

              My Utilities Tools

              Google Analytics Postman Elasticsearch

              My Devops Tools

              Git GitHub GitLab npm Visual Studio Code Kibana Sentry BrowserStack

              My Business Tools

              Slack

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              Max Musing
              Founder & CEO at BaseDash · | 8 upvotes · 367.9K views

              Functionally, Amplitude and Mixpanel are incredibly similar. They both offer almost all the same functionality around tracking and visualizing user actions for analytics. You can track A/B test results in both. We ended up going with Amplitude at BaseDash because it has a more generous free tier for our uses (10 million actions per month, versus Mixpanel's 1000 monthly tracked users).

              Segment isn't meant to compete with these tools, but instead acts as an API to send actions to them, and other analytics tools. If you're just sending event data to one of these tools, you probably don't need Segment. If you're using other analytics tools like Google Analytics and FullStory, Segment makes it easy to send events to all your tools at once.

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              HubSpot logo

              HubSpot

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              5.8K
              88
              All the software you need to do inbound marketing.
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              5.8K
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              PROS OF HUBSPOT
              • 47
                Lead management
              • 20
                Automatic customer segmenting based on properties
              • 18
                Email / Blog scheduling
              • 1
                Scam
              • 1
                Advertisement
              • 1
                Any Franchises using Hubspot Sales CRM?
              CONS OF HUBSPOT
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                HubSpotHubSpotPipedrivePipedrive

                Looking for the best CRM choice for an early-stage tech company selling through product-led growth to medium and big companies. Don't know if Salesforce or HubSpot are too rigid for PGL and expensive. I also had an experience of companies outgrowing Pipedrive pretty fast

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                Shared insights
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                FreshsalesFreshsalesHubSpotHubSpot

                Comparing HubSpot and Freshsales, not sure which to choose. Company and contact information is shareable among tech and sales teams allowing both parties to upkeep customers' contact details. Capturing leads from social media and system assigning to sales or having the option to manual assign. Sales follow up with sales activities. Once deal, technical involve to follow up regular customer visits, support ticketing, training, remind customers to renew licenses, work on projects and etc. Require a single platform to share a calendar to understand internal team activities and customer activities.

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                WordPress logo

                WordPress

                97.5K
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                • 416
                  Customizable
                • 367
                  Easy to manage
                • 354
                  Plugins & themes
                • 259
                  Non-tech colleagues can update website content
                • 247
                  Really powerful
                • 145
                  Rapid website development
                • 78
                  Best documentation
                • 51
                  Codex
                • 44
                  Product feature set
                • 35
                  Custom/internal social network
                • 18
                  Open source
                • 8
                  Great for all types of websites
                • 7
                  Huge install and user base
                • 5
                  I like it like I like a kick in the groin
                • 5
                  It's simple and easy to use by any novice
                • 5
                  Perfect example of user collaboration
                • 5
                  Open Source Community
                • 5
                  Most websites make use of it
                • 5
                  Best
                • 4
                  API-based CMS
                • 4
                  Community
                • 3
                  Easy To use
                • 2
                  <a href="https://secure.wphackedhel">Easy Beginner</a>
                CONS OF WORDPRESS
                • 13
                  Hard to keep up-to-date if you customize things
                • 13
                  Plugins are of mixed quality
                • 10
                  Not best backend UI
                • 2
                  Complex Organization
                • 1
                  Do not cover all the basics in the core
                • 1
                  Great Security

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                I've heard that I have the ability to write well, at times. When it flows, it flows. I decided to start blogging in 2013 on Blogger. I started a company and joined BizPark with the Microsoft Azure allotment. I created a WordPress blog and did a migration at some point. A lot happened in the time after that migration but I stopped coding and changed cities during tumultuous times that taught me many lessons concerning mental health and productivity. I eventually graduated from BizSpark and outgrew the credit allotment. That killed the WordPress blog.

                I blogged about writing again on the existing Blogger blog but it didn't feel right. I looked at a few options where I wouldn't have to worry about hosting cost indefinitely and Jekyll stood out with GitHub Pages. The Importer was fairly straightforward for the existing blog posts.

                Todo * Set up redirects for all posts on blogger. The URI format is different so a complete redirect wouldn't work. Although, there may be something in Jekyll that could manage the redirects. I did notice the old URLs were stored in the front matter. I'm working on a command-line Ruby gem for the current plan. * I did find some of the lost WordPress posts on archive.org that I downloaded with the waybackmachinedownloader. I think I might write an importer for that. * I still have a few Disqus comment threads to map

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                Shared insights
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                ElementorElementorWordPressWordPress

                hello guys, I need your help. I created a website, I've been using Elementor forever, but yesterday I bought a template after I made the purchase I knew I made a mistake, cause the template was in HTML, can anyone please show me how to put this HTML template in my WordPress so it will be the face of my website, thank you in advance.

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                Google AdSense logo

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                  Google AdSense has refused to post ads on my site.

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                  Mailchimp logo

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                    Mailing list
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                    Robust e-mail creation
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                    Integrates with a lot of external services
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                    Custom templates
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                    Free tier
                  • 49
                    Great api
                  • 42
                    Great UI
                  • 33
                    A/B Testing Subject Lines
                  • 30
                    Broad feature set
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                    Subscriber Analytics
                  • 9
                    Great interface. The standard for email marketing
                  • 8
                    Great documentation
                  • 8
                    Mandrill integration
                  • 7
                    Segmentation
                  • 6
                    Best deliverability; helps you be the good guy
                  • 5
                    Facebook Integration
                  • 5
                    Autoresponders
                  • 3
                    Customization
                  • 3
                    RSS-to-email
                  • 3
                    Co-branding
                  • 3
                    Embedded signup forms
                  • 2
                    Automation
                  • 1
                    Great logo
                  • 1
                    Groups
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                    Landing pages
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                    Poor API
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                    Charged based on subscribers as opposed to emails sent

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                  Kirill Shirinkin
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                  As a small startup we are very conscious about picking up the tools we use to run the project. After suffering with a mess of using at the same time Trello , Slack , Telegram and what not, we arrived at a small set of tools that cover all our current needs. For product management, file sharing, team communication etc we chose Basecamp and couldn't be more happy about it. For Customer Support and Sales Intercom works amazingly well. We are using MailChimp for email marketing since over 4 years and it still covers all our needs. Then on payment side combination of Stripe and Octobat helps us to process all the payments and generate compliant invoices. On techie side we use Rollbar and GitLab (for both code and CI). For corporate email we picked G Suite. That all costs us in total around 300$ a month, which is quite okay.

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                  Spenser Coke
                  Product Engineer at Loanlink.de · | 9 upvotes · 296.4K views

                  When starting a new company and building a new product w/ limited engineering we chose to optimize for expertise and rapid development, landing on Rails API, w/ AngularJS on the front.

                  The reality is that we're building a CRUD app, so we considered going w/ vanilla Rails MVC to optimize velocity early on (it may not be sexy, but it gets the job done). Instead, we opted to split the codebase to allow for a richer front-end experience, focus on skill specificity when hiring, and give us the flexibility to be consumed by multiple clients in the future.

                  We also considered .NET core or Node.js for the API layer, and React on the front-end, but our experiences dealing with mature Node APIs and the rapid-fire changes that comes with state management in React-land put us off, given our level of experience with those tools.

                  We're using GitHub and Trello to track issues and projects, and a plethora of other tools to help the operational team, like Zapier, MailChimp, Google Drive with some basic Vue.js & HTML5 apps for smaller internal-facing web projects.

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