Branch Metrics vs Button vs URX

Branch Metrics is a platform that powers the links that point back to your apps for shares, invites, referrals, and more. Branch makes it incredibly simple to create powerful deeplinks that can pass data across app install, making the entire app experience better. Our goal is to make every app experience frictionless and fundamentally change the way people interact with mobile apps today.

Button enables smart connections between apps that drive installs, increase engagement and facilitate mobile commerce.

URX makes it easy to link into apps. Our API uses information such as keywords, location and time, and returns deep links into relevant apps. Quickly integrate URX AppViews or create a completely native experience with our SDKs.