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AdEx

4
12
+ 1
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Outbrain

412
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AdEx vs Outbrain: What are the differences?

What is AdEx? An open-source, transparent & fraud-proof display advertising. It is trust-minimized solution for digital advertising that reduces ad fraud, improves ad budgets and protects user privacy. It is built on the Ethereum blockchain to connect publishers and advertisers without intermediaries on a decentralized ad exchange.

What is Outbrain? A web advertising platform that displays boxes of links to pages within websites. It is a native advertising company. It uses targeted advertising to recommend articles, slideshows, blog posts, photos or videos to a reader.

AdEx and Outbrain can be primarily classified as "Advertising" tools.

Some of the features offered by AdEx are:

  • fraud-proof display advertising
  • trust-minimized solution for digital advertising
  • built on the Ethereum blockchain

On the other hand, Outbrain provides the following key features:

  • Pay-per-click model
  • Optimization
  • Intelligent placements
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What is AdEx?

It is trust-minimized solution for digital advertising that reduces ad fraud, improves ad budgets and protects user privacy. It is built on the Ethereum blockchain to connect publishers and advertisers without intermediaries on a decentralized ad exchange.

What is Outbrain?

It is a native advertising company. It uses targeted advertising to recommend articles, slideshows, blog posts, photos or videos to a reader.

Need advice about which tool to choose?Ask the StackShare community!

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    What tools integrate with Outbrain?
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