Amazon A/B Testing vs Flurry

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Amazon A/B Testing
Amazon A/B Testing

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Flurry
Flurry

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Amazon A/B Testing vs Flurry: What are the differences?

What is Amazon A/B Testing? An easy way to run in-app experiments. Run A/B Tests on the fly without writing client-side code or redeploying your app.

What is Flurry? Build, measure, advertise and monetize your apps. More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 80,000 companies use Flurry Analytics in more than 230,000 applications to measure audience reach, engagement, retention, conversions, revenue and more.

Amazon A/B Testing can be classified as a tool in the "Mobile A/B Testing" category, while Flurry is grouped under "Mobile Analytics".

Some of the features offered by Amazon A/B Testing are:

  • Free service
  • Easy integration
  • Custom segmentation

On the other hand, Flurry provides the following key features:

  • Harness the power of industry-leading mobile app analytics for free
  • Look beyond the download to investigate how users interact with your app
  • Learn how, when, where and by what kind of audience your app is used

ebay, 9GAG, and Groupon are some of the popular companies that use Flurry, whereas Amazon A/B Testing is used by Strain Merchant, PipocaDigital, and Amazon. Flurry has a broader approval, being mentioned in 24 company stacks & 5 developers stacks; compared to Amazon A/B Testing, which is listed in 3 company stacks and 4 developer stacks.

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What is Amazon A/B Testing?

Run A/B Tests on the fly without writing client-side code or redeploying your app.

What is Flurry?

More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 80,000 companies use Flurry Analytics in more than 230,000 applications to measure audience reach, engagement, retention, conversions, revenue and more.
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      What tools integrate with Amazon A/B Testing?
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        What are some alternatives to Amazon A/B Testing and Flurry?
        Leanplum
        Our integrated solution delivers meaningful engagement across messaging and the in-app experience. We offer Messaging, Automation, App Editing, Personalization, A/B Testing, and Analytics.
        Arise
        Arise integrates seamlessly with your app. Arise's SDK for iOS, Android and PhoneGap will never slow down your app.
        Apptimize
        A/B testing & feature release management for mobile product teams. Know what works before a full release. Test and refine everything in your app. Reduce dependence on developers; accelerate development cycles. Get insights from your users.
        Taplytics
        Taplytics is a mobile A/B testing service for native apps. By integrating our small SDK in you app, you can run experiments and deploy them to your users without requiring an App Store Update
        Artisan Optimize
        Artisan Optimize is the first solution that enables real-time A/B testing of existing native mobile applications without writing code or re-submitting to app stores. Business professionals such as marketers, designers and product managers can now test and optimize designs in a matter of minutes versus weeks with a traditional coding approach. Just like websites, making small changes in mobile app experiences can have big results.
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        Review ofFlurryFlurry

        It is a rare combination as you guess and there are not a lot of solutions especially in rather-new mobile analytics field that are both easy to integrate for your development team and provides a lot of accurate, relevant data for your marketing department! Great job flurry!

        Review ofAmazon A/B TestingAmazon A/B Testing

        Jan 2017 this service is no longer offered by amazon.

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