Artisan Optimize vs Taplytics: What are the differences?

What is Artisan Optimize? Real-Time Mobile A/B Testing. Artisan Optimize is the first solution that enables real-time A/B testing of existing native mobile applications without writing code or re-submitting to app stores. Business professionals such as marketers, designers and product managers can now test and optimize designs in a matter of minutes versus weeks with a traditional coding approach. Just like websites, making small changes in mobile app experiences can have big results.

What is Taplytics? A/B testing on iOS without App Store updates. Taplytics is a mobile A/B testing service for native apps. By integrating our small SDK in you app, you can run experiments and deploy them to your users without requiring an App Store Update.

Artisan Optimize and Taplytics can be primarily classified as "Mobile A/B Testing" tools.

Some of the features offered by Artisan Optimize are:

• Rapidly build A/B tests on-device with point and click ease- experiment with button placement, text, images, colors and calls to action
• Distribute A/B tests to subsets of your user base- segment and target specific users based on location, gender, age, and more
• Collect real-time data for each experiment- make decisions based on facts not hunches

On the other hand, Taplytics provides the following key features:

• A/B testing
• Real-Time analytics
• Instant changes to deployed apps