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Webtrekk vs Plausible: What are the differences?
Webtrekk : Marketing Analytics & Customer Intelligence. It offers marketing analytics and customer intelligence software. With this, companies can connect, analyze and activate user and marketing data across all devices; Plausible: *Simple and privacy-friendly alternative to Google Analytics *. It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.
Webtrekk can be classified as a tool in the "Market Intelligence" category, while Plausible is grouped under "General Analytics".
Some of the features offered by Webtrekk are:
- Reduce costs by using first-party data
- Create remarketing and onsite marketing
- Precisely target your users so you leverage the true potential in your data
On the other hand, Plausible provides the following key features:
- Check website traffic and site analytics in 1 minute
- Lightweight script which keeps your site speed fast
- Doesn’t track nor collect any personal data
Plausible is an open source tool with 523 GitHub stars and 26 GitHub forks. Here's a link to Plausible's open source repository on GitHub.
Pros of Plausible
- Privacy Oriented4
- Lightweight (<1kB)4
- Easy to implement2