Azure Search vs Swiftype: What are the differences?

What is Azure Search? Search-as-a-service for web and mobile app development. Azure Search makes it easy to add powerful and sophisticated search capabilities to your website or application. Quickly and easily tune search results and construct rich, fine-tuned ranking models to tie search results to business goals. Reliable throughput and storage provide fast search indexing and querying to support time-sensitive search scenarios.

What is Swiftype? Powerful and scalable search for any application or website. Swiftype is the easiest way to add great search to your website or mobile application.

Azure Search and Swiftype can be categorized as "Search as a Service" tools.

Some of the features offered by Azure Search are:

• Powerful, reliable performance
• Easily tune search indices to meet business goals
• Scale out simply

On the other hand, Swiftype provides the following key features:

• Quick Start- Install by pasting a JavaScript snippet in your page.
• Autocomplete- our search engines come with autocomplete built-in
• Detailed Analytics- Our built-in search analytics give you real-time insight into what your users are looking for.

"Easy to set up" is the primary reason why developers consider Azure Search over the competitors, whereas "Very easy setup and highly customizable for your search" was stated as the key factor in picking Swiftype.