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  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Ad Retargeting
  5. Google Ads vs Kevel

Google Ads vs Kevel

OverviewComparisonAlternatives

Overview

Google Ads
Google Ads
Stacks483
Followers289
Votes0
Kevel
Kevel
Stacks45
Followers11
Votes0

Google Ads vs Kevel: What are the differences?

What is Google Ads? An online advertising platform developed by Google. An online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web. It also allows advertisers to choose specific goals for their ads, like driving phone calls or website visits.

What is Kevel? Build a custom ad server in just weeks. It offers developers powerful APIs for promoting content and serving ads on their sites and apps. Developers get access to a multitude of APIs - from a Decision API for selecting the right content to promote based on hundreds of targeting inputs to Management APIs for building a self-serve advertiser portal to UserDB, a 1st-party data management platform.

Google Ads and Kevel are primarily classified as "Ad Retargeting" and "Advertising" tools respectively.

According to the StackShare community, Google Ads has a broader approval, being mentioned in 88 company stacks & 189 developers stacks; compared to Kevel, which is listed in 38 company stacks and 7 developer stacks.

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Detailed Comparison

Google Ads
Google Ads
Kevel
Kevel

An online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web. It also allows advertisers to choose specific goals for their ads, like driving phone calls or website visits.

It offers developers powerful APIs for promoting content and serving ads on their sites and apps. Developers get access to a multitude of APIs - from a Decision API for selecting the right content to promote based on hundreds of targeting inputs to Management APIs for building a self-serve advertiser portal to UserDB, a 1st-party data management platform.

Keyword Planner; Google Ads Editor
Target using first-party data; Create self-serve advertising portals; Employ first and second price auctions; Offer city and geo-radius targeting; Launch an MVP quickly, without hiring more engineers; Easily add new features to your homegrown solution; Bypass ad blockers; Automate your current manual processes
Statistics
Stacks
483
Stacks
45
Followers
289
Followers
11
Votes
0
Votes
0
Integrations
Firebase
Firebase
Python
Python
Ruby
Ruby
Java
Java
JavaScript
JavaScript
PHP
PHP
Objective-C
Objective-C
Android SDK
Android SDK
Swift
Swift

What are some alternatives to Google Ads, Kevel?

AdRoll

AdRoll

It is an e-commerce marketing platform that gives growing D2C brands the power to connect with customers wherever they are.

Google AdSense

Google AdSense

It is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience.

Quantcast

Quantcast

It is a digital marketing company that provides free audience demographics measurement and delivers real-time advertising.

Facebook Ads

Facebook Ads

It is targeted to users based on their location, demographic, and profile information. Many of these options are only available

Outbrain

Outbrain

It is a native advertising company. It uses targeted advertising to recommend articles, slideshows, blog posts, photos or videos to a reader.

Sizmek Ad Suite

Sizmek Ad Suite

It is a global, multichannel ad server used to create, distribute, customize, measure, and optimize campaigns across a variety of screens. It offers multiple options for creative authoring, streamlined campaign management tools, advanced dynamic creative optimization capabilities, and Media Rating Council-accredited measurement.

Google AdMob

Google AdMob

It makes earning revenue easy with in-app ads, actionable insights, and powerful, easy-to-use tools that grow your app business. Wherever you are, whatever your app can do, it can help you grow lasting revenue.

Twitter Ads

Twitter Ads

You can create engagement, measure results, and attract new followers or website visitors, with no minimum spend. You can grow your influence steadily without ever having to manage a campaign.

Perfect Audience

Perfect Audience

Retarget lost visitors everywhere from one simple dashboard.

Taboola

Taboola

Drive traffic to your site, blog or video, or monetize your site with the largest platform for content recommendation, audience acquisition, and native advertising

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