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Matomo vs Plausible: What are the differences?
Developers describe Matomo as "A free and open source web analytics application *". It is a web analytics platform designed to give you the conclusive insights with our complete range of features. You can also evaluate the full user-experience of your visitor’s behaviour with its Conversion Optimization features, including Heatmaps, Sessions Recordings, Funnels, Goals, Form Analytics and A/B Testing. On the other hand, *Plausible** is detailed as "*Simple and privacy-friendly alternative to Google Analytics *". It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.
Matomo and Plausible can be categorized as "General Analytics" tools.
Plausible is an open source tool with 523 GitHub stars and 26 GitHub forks. Here's a link to Plausible's open source repository on GitHub.
Pros of Matomo
- Self-hosted1
- Open Source1
- Full data control1
- Free1
Pros of Plausible
- Lightweight (<1kB)4
- Privacy Oriented3
- Easy to implement2