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Tray.io vs Zapier: What are the differences?

Introduction:

When it comes to automation, there are several tools available that can help streamline business workflows. Two popular options are Tray.io and Zapier, which provide automation and integration services. However, there are key differences between these two platforms that make them unique and suitable for different use cases.

  1. Pricing: Tray.io offers a more tailored pricing model based on specific needs, whereas Zapier provides fixed pricing plans. With Tray.io, users have the flexibility to choose the features they need and pay accordingly, while Zapier offers a set of plans with different tiers and limitations. This allows users to have more control over their automation costs with Tray.io.

  2. Complexity and Customization: Tray.io is designed for more complex integration scenarios, offering advanced functionality and the ability to build custom connectors. It allows users to create intricate workflows with conditional branching and data transformations. On the other hand, Zapier focuses on simplicity and ease of use, making it more suitable for basic automation needs without advanced customization options.

  3. Connectivity: Tray.io provides a wide range of connectors and pre-built integrations, including support for specialized enterprise systems. It offers a robust set of APIs and connectors to easily connect to various platforms and services. Zapier also offers a large number of connectors but has a narrower focus and may not have the same level of support for enterprise systems as Tray.io.

  4. Automation capabilities: Tray.io allows users to create complex workflows that involve data manipulation, mapping, and transformations. It enables users to build conditional logic, handle errors, and take advantage of features like webhooks and parallel execution. Zapier, on the other hand, is more limited in terms of workflow complexity and automation capabilities, focusing on simpler tasks such as triggering actions based on events or integrating commonly used apps.

  5. Collaboration and Teamwork: Tray.io provides extensive collaboration features, allowing multiple team members to work together on automation projects. It offers version control, role-based access controls, and the ability to comment and collaborate directly within workflows. Zapier also supports collaboration to some extent, but its features are more limited compared to Tray.io.

  6. Support and Assistance: Tray.io provides dedicated support for its users, including access to a customer success manager, live chat support, and a comprehensive knowledge base. It also offers training and onboarding assistance to help users get up to speed with the platform more quickly. Zapier offers support through email and a knowledge base, but it lacks the personalized support and assistance provided by Tray.io.

In Summary, Tray.io offers more flexible pricing, advanced customization options, extensive connectivity, complex automation capabilities, comprehensive collaboration features, and dedicated support, making it a suitable choice for users with complex integration requirements and enterprise needs. On the other hand, Zapier focuses on simplicity and ease of use, providing basic automation capabilities and a larger number of pre-built app integrations.

Advice on Tray.io and Zapier
Needs advice
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Tray.ioTray.io
and
ZapierZapier

Hey! We are Raisegiving, a payments platform geared towards helping nonprofits raise money and manage donors. We are looking to give our Users (Admins of nonprofits) the ability to integrate their Raisegiving account with other tools such as Mailchimp and QuickBooks.

Examples of desired use cases:

  • Users should be able to sync Raisegiving audience with their Mailchimp audience, trigger the creation of a new Mailchimp audience based on data from their Raisegiving account.
  • Donations made on our platform should sync with users Quickbooks account.

Does anyone have any helpful insights into the pros and cons of Tray.io vs Zapier?

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Replies (1)
Bob Bass
President & Full Stack Enginee at Narro, LLC · | 3 upvotes · 38.5K views
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Tray.io is expensive and only makes sense in a few rare occasions where you need 2-way constant data binding in a 'loop' where Zapier is more like an automation swiss army knife. Tray.io is aimed exclusively at enterprise while Zapier supports businesses of any size. Tray.io is very expensive and Zapier is much more reasonable especially early on before you have massive amounts of zaps.

You may also want to look at Integromat but Zapier would be my choice in this case. I almost don't see Tray.io as being something worth considering for your particular use case unless there's a massive scale behind your product that I'm unaware of (absurd amounts of tasks in the hundreds of thousands).

Zapier also has a great community and an "experts" program in the event that you want to outsource your automation.

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Pros of Tray.io
Pros of Zapier
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    • 45
      Sync cloud services
    • 34
      Easy setup
    • 15
      Scheduled tasks
    • 8
      Great customer support
    • 6
      Integrates with Trello
    • 6
      Gives me updates anytime, anywhere

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    What is Tray.io?

    It is cloud data integration platform designed for marketing, sales, and customer support teams of medium-sized companies and large enterprises.

    What is Zapier?

    Zapier is for busy people who know their time is better spent selling, marketing, or coding. Instead of wasting valuable time coming up with complicated systems - you can use Zapier to automate the web services you and your team are already using on a daily basis.

    Need advice about which tool to choose?Ask the StackShare community!

    What companies use Tray.io?
    What companies use Zapier?
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    Blog Posts

    Jul 2 2019 at 9:34PM

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