Alternatives to Leanplum logo

Alternatives to Leanplum

Mixpanel, Optimizely, Apptimize, Firebase, and Urban Airship are the most popular alternatives and competitors to Leanplum.
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What is Leanplum and what are its top alternatives?

It is a mobile engagement platform that helps forward-looking brands like Grab, Tinder, and Tesco meet the real-time needs of their customers.
Leanplum is a tool in the Engagement/Lifecycle Marketing category of a tech stack.

Top Alternatives to Leanplum

  • Mixpanel
    Mixpanel

    Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience. ...

  • Optimizely
    Optimizely

    Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform. ...

  • Apptimize
    Apptimize

    A/B testing & feature release management for mobile product teams. Know what works before a full release. Test and refine everything in your app. Reduce dependence on developers; accelerate development cycles. Get insights from your users. ...

  • Firebase
    Firebase

    Firebase is a cloud service designed to power real-time, collaborative applications. Simply add the Firebase library to your application to gain access to a shared data structure; any changes you make to that data are automatically synchronized with the Firebase cloud and with other clients within milliseconds. ...

  • Urban Airship
    Urban Airship

    We’ve built the smartest, most aware, precise, easy-to-use, scalable, secure and powerful push messaging platform on the planet. Our Push messaging platform leverages all that is unique about mobile as a channel, and that lights the spark to create meaningful and valuable mobile experiences. We help put your app in front of your users at the right time, and in the right place to drive usage and brand engagement. ...

  • Localytics
    Localytics

    Localytics provides app analytics and app marketing for the mobile market, similar to companies such as Flurry and Adobe. ...

  • Braze
    Braze

    Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love. ...

  • Iterable
    Iterable

    Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support. ...

Leanplum alternatives & related posts

Mixpanel logo

Mixpanel

7.1K
438
Powerful, self-serve product analytics to help you convert, engage, and retain more users
7.1K
438
PROS OF MIXPANEL
  • 144
    Great visualization ui
  • 108
    Easy integration
  • 78
    Great funnel funcionality
  • 58
    Free
  • 22
    A wide range of tools
  • 15
    Powerful Graph Search
  • 11
    Responsive Customer Support
  • 2
    Nice reporting
CONS OF MIXPANEL
  • 2
    Messaging (notification, email) features are weak
  • 2
    Paid plans can get expensive
  • 1
    Limited dashboard capabilities

related Mixpanel posts

Max Musing
Founder & CEO at BaseDash · | 9 upvotes · 389.4K views

Functionally, Amplitude and Mixpanel are incredibly similar. They both offer almost all the same functionality around tracking and visualizing user actions for analytics. You can track A/B test results in both. We ended up going with Amplitude at BaseDash because it has a more generous free tier for our uses (10 million actions per month, versus Mixpanel's 1000 monthly tracked users).

Segment isn't meant to compete with these tools, but instead acts as an API to send actions to them, and other analytics tools. If you're just sending event data to one of these tools, you probably don't need Segment. If you're using other analytics tools like Google Analytics and FullStory, Segment makes it easy to send events to all your tools at once.

See more
Yasmine de Aranda
Chief Growth Officer at Huddol · | 7 upvotes · 402.7K views

Hi there, we are a seed-stage startup in the personal development space. I am looking at building the marketing stack tool to have an accurate view of the user experience from acquisition through to adoption and retention for our upcoming React Native Mobile app. We qualify for the startup program of Segment and Mixpanel, which seems like a good option to get rolling and scale for free to learn how our current 60K free members will interact in the new subscription-based platform. I was considering AppsFlyer for attribution, and I am now looking at an affordable yet scalable Mobile Marketing tool vs. building in-house. Braze looks great, so does Leanplum, but the price points are 30K to start, which we can't do. I looked at OneSignal, but it doesn't have user flow visualization. I am now looking into Urban Airship and Iterable. Any advice would be much appreciated!

See more
Optimizely logo

Optimizely

4K
100
Experimentation platform for marketing, product, and engineering teams, with feature flags and personalization
4K
100
PROS OF OPTIMIZELY
  • 50
    Easy to setup, edit variants, & see results
  • 20
    Light weight
  • 16
    Best a/b testing solution
  • 14
    Integration with google analytics
CONS OF OPTIMIZELY
    Be the first to leave a con

    related Optimizely posts

    Shared insights
    on
    SegmentSegmentOptimizelyOptimizely

    Hey all, I'm managing the implementation of a customer data platform and headless CMS for a digital consumer content publisher. We're weighing up the pros and cons of implementing an OTB activation platform like Optimizely Recommendations or Dynamic Yield vs developing a bespoke solution for personalising content recommendations. Use Case is CDP will house customers and personas, and headless CMS will contain the individual content assets. The intermediary solution will activate data between the two for personalisation of news content feeds. I saw GCP has some potentially applicable personalisation solutions such as recommendations AI, which seem to be targeted at retail, but would probably be relevant to this use case for all intents and purposes. The CDP is Segment and the CMS is Contentstack. Has anyone implemented an activation platform or personalisation solution under similar circumstances? Any advice or direction would be appreciated! Thank you

    See more
    Apptimize logo

    Apptimize

    15
    0
    A/B testing for Android and iOS
    15
    0
    PROS OF APPTIMIZE
      Be the first to leave a pro
      CONS OF APPTIMIZE
        Be the first to leave a con

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        Firebase logo

        Firebase

        41.4K
        2K
        The Realtime App Platform
        41.4K
        2K
        PROS OF FIREBASE
        • 371
          Realtime backend made easy
        • 270
          Fast and responsive
        • 242
          Easy setup
        • 215
          Real-time
        • 191
          JSON
        • 134
          Free
        • 128
          Backed by google
        • 83
          Angular adaptor
        • 68
          Reliable
        • 36
          Great customer support
        • 32
          Great documentation
        • 25
          Real-time synchronization
        • 21
          Mobile friendly
        • 19
          Rapid prototyping
        • 14
          Great security
        • 12
          Automatic scaling
        • 11
          Freakingly awesome
        • 8
          Super fast development
        • 8
          Angularfire is an amazing addition!
        • 8
          Chat
        • 6
          Firebase hosting
        • 6
          Built in user auth/oauth
        • 6
          Awesome next-gen backend
        • 6
          Ios adaptor
        • 4
          Speed of light
        • 4
          Very easy to use
        • 3
          Great
        • 3
          It's made development super fast
        • 3
          Brilliant for startups
        • 2
          Free hosting
        • 2
          Cloud functions
        • 2
          JS Offline and Sync suport
        • 2
          Low battery consumption
        • 2
          .net
        • 2
          The concurrent updates create a great experience
        • 2
          Push notification
        • 2
          I can quickly create static web apps with no backend
        • 2
          Great all-round functionality
        • 2
          Free authentication solution
        • 1
          Easy Reactjs integration
        • 1
          Google's support
        • 1
          Free SSL
        • 1
          CDN & cache out of the box
        • 1
          Easy to use
        • 1
          Large
        • 1
          Faster workflow
        • 1
          Serverless
        • 1
          Good Free Limits
        • 1
          Simple and easy
        CONS OF FIREBASE
        • 31
          Can become expensive
        • 16
          No open source, you depend on external company
        • 15
          Scalability is not infinite
        • 9
          Not Flexible Enough
        • 7
          Cant filter queries
        • 3
          Very unstable server
        • 3
          No Relational Data
        • 2
          Too many errors
        • 2
          No offline sync

        related Firebase posts

        Stephen Gheysens
        Lead Solutions Engineer at Inscribe · | 14 upvotes · 1.9M views

        Hi Otensia! I'd definitely recommend using the skills you've already got and building with JavaScript is a smart way to go these days. Most platform services have JavaScript/Node SDKs or NPM packages, many serverless platforms support Node in case you need to write any backend logic, and JavaScript is incredibly popular - meaning it will be easy to hire for, should you ever need to.

        My advice would be "don't reinvent the wheel". If you already have a skill set that will work well to solve the problem at hand, and you don't need it for any other projects, don't spend the time jumping into a new language. If you're looking for an excuse to learn something new, it would be better to invest that time in learning a new platform/tool that compliments your knowledge of JavaScript. For this project, I might recommend using Netlify, Vercel, or Google Firebase to quickly and easily deploy your web app. If you need to add user authentication, there are great examples out there for Firebase Authentication, Auth0, or even Magic (a newcomer on the Auth scene, but very user friendly). All of these services work very well with a JavaScript-based application.

        See more
        Eugene Cheah

        For inboxkitten.com, an opensource disposable email service;

        We migrated our serverless workload from Cloud Functions for Firebase to CloudFlare workers, taking advantage of the lower cost and faster-performing edge computing of Cloudflare network. Made possible due to our extremely low CPU and RAM overhead of our serverless functions.

        If I were to summarize the limitation of Cloudflare (as oppose to firebase/gcp functions), it would be ...

        1. <5ms CPU time limit
        2. Incompatible with express.js
        3. one script limitation per domain

        Limitations our workload is able to conform with (YMMV)

        For hosting of static files, we migrated from Firebase to CommonsHost

        More details on the trade-off in between both serverless providers is in the article

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        Urban Airship logo

        Urban Airship

        64
        26
        Improve customer engagement with push notifications, location-based marketing and analytics.
        64
        26
        PROS OF URBAN AIRSHIP
        • 11
          Ios integration
        • 8
          Easy to setup
        • 5
          Android integration
        • 2
          PhoneGap Plugin
        CONS OF URBAN AIRSHIP
        • 1
          Easy to setup
        • 1
          Android Integration

        related Urban Airship posts

        Yasmine de Aranda
        Chief Growth Officer at Huddol · | 7 upvotes · 402.7K views

        Hi there, we are a seed-stage startup in the personal development space. I am looking at building the marketing stack tool to have an accurate view of the user experience from acquisition through to adoption and retention for our upcoming React Native Mobile app. We qualify for the startup program of Segment and Mixpanel, which seems like a good option to get rolling and scale for free to learn how our current 60K free members will interact in the new subscription-based platform. I was considering AppsFlyer for attribution, and I am now looking at an affordable yet scalable Mobile Marketing tool vs. building in-house. Braze looks great, so does Leanplum, but the price points are 30K to start, which we can't do. I looked at OneSignal, but it doesn't have user flow visualization. I am now looking into Urban Airship and Iterable. Any advice would be much appreciated!

        See more
        Localytics logo

        Localytics

        35
        2
        App analytics and marketing for iPhone, iPad, Android, HTML5, Blackberry and Windows apps.
        35
        2
        PROS OF LOCALYTICS
        • 2
          Unlimited Event Tracking
        CONS OF LOCALYTICS
          Be the first to leave a con

          related Localytics posts

          Braze logo

          Braze

          124
          0
          Customer engagement platform
          124
          0
          PROS OF BRAZE
            Be the first to leave a pro
            CONS OF BRAZE
              Be the first to leave a con

              related Braze posts

              Yasmine de Aranda
              Chief Growth Officer at Huddol · | 7 upvotes · 402.7K views

              Hi there, we are a seed-stage startup in the personal development space. I am looking at building the marketing stack tool to have an accurate view of the user experience from acquisition through to adoption and retention for our upcoming React Native Mobile app. We qualify for the startup program of Segment and Mixpanel, which seems like a good option to get rolling and scale for free to learn how our current 60K free members will interact in the new subscription-based platform. I was considering AppsFlyer for attribution, and I am now looking at an affordable yet scalable Mobile Marketing tool vs. building in-house. Braze looks great, so does Leanplum, but the price points are 30K to start, which we can't do. I looked at OneSignal, but it doesn't have user flow visualization. I am now looking into Urban Airship and Iterable. Any advice would be much appreciated!

              See more
              Iterable logo

              Iterable

              60
              15
              We Empower Growth Marketers
              60
              15
              PROS OF ITERABLE
              • 6
                Segment integration
              • 4
                Powerful
              • 3
                Send the right message, at right time, to right device
              • 2
                Easy to Optimize
              CONS OF ITERABLE
                Be the first to leave a con

                related Iterable posts

                Yasmine de Aranda
                Chief Growth Officer at Huddol · | 7 upvotes · 402.7K views

                Hi there, we are a seed-stage startup in the personal development space. I am looking at building the marketing stack tool to have an accurate view of the user experience from acquisition through to adoption and retention for our upcoming React Native Mobile app. We qualify for the startup program of Segment and Mixpanel, which seems like a good option to get rolling and scale for free to learn how our current 60K free members will interact in the new subscription-based platform. I was considering AppsFlyer for attribution, and I am now looking at an affordable yet scalable Mobile Marketing tool vs. building in-house. Braze looks great, so does Leanplum, but the price points are 30K to start, which we can't do. I looked at OneSignal, but it doesn't have user flow visualization. I am now looking into Urban Airship and Iterable. Any advice would be much appreciated!

                See more