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What is Braze?

Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love.
Braze is a tool in the Engagement/Lifecycle Marketing category of a tech stack.

Who uses Braze?

Companies
17 companies reportedly use Braze in their tech stacks, including BirdView, The Guardian, and Banksalad.

Developers
33 developers on StackShare have stated that they use Braze.

Braze Integrations

Rudderstack, Qonversion, Census, Radar.io, and Airbridge are some of the popular tools that integrate with Braze. Here's a list of all 6 tools that integrate with Braze.
Decisions about Braze

Here are some stack decisions, common use cases and reviews by companies and developers who chose Braze in their tech stack.

Yasmine de Aranda
Chief Growth Officer at Huddol · | 6 upvotes · 36.3K views

Hi there, we are a seed-stage startup in the personal development space. I am looking at building the marketing stack tool to have an accurate view of the user experience from acquisition through to adoption and retention for our upcoming React Native Mobile app. We qualify for the startup program of Segment and Mixpanel, which seems like a good option to get rolling and scale for free to learn how our current 60K free members will interact in the new subscription-based platform. I was considering AppsFlyer for attribution, and I am now looking at an affordable yet scalable Mobile Marketing tool vs. building in-house. Braze looks great, so does Leanplum, but the price points are 30K to start, which we can't do. I looked at OneSignal, but it doesn't have user flow visualization. I am now looking into Urban Airship and Iterable. Any advice would be much appreciated!

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Blog Posts

Jul 2 2019 at 9:34PM
https://img.stackshare.io/stack/374725/default_11e3fd22f9363f9e6b2bd10a6a73e7a93b3a221c.png logo

Segment

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Braze Alternatives & Comparisons

What are some alternatives to Braze?
Airship
Airship is a modern product flagging framework that gives the right people total control over what your customers see & experience - without deploying code.
Mailchimp
MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.
Marketo
Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.
HubSpot
Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.
Twilio
Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.
See all alternatives

Braze's Followers
44 developers follow Braze to keep up with related blogs and decisions.