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Quokka vs Bizible: What are the differences?
Quokka: Retarget people who missed your emails. You send great emails but sometimes it gets lost in a user’s inbox. Quokka shows a retargeting message to those who ignored your message so that they will never miss an important update from you; Bizible: B2B marketing attribution so you can make profitable marketing decisions. It is the unified repository to link data from the disparate sales and marketing data stores, linking CRM, marketing, web site, ad network, and customer support. It unifies behavioral and ad data with sales outcomes and machine learning so you can make the right marketing decisions.
Quokka and Bizible can be primarily classified as "Marketing Automation" tools.
Some of the features offered by Quokka are:
- Deliver your message to those who ignored your email
- Tell the story in your customers' preferred channel, on the fly
- Reach customers in the place of their attention
On the other hand, Bizible provides the following key features:
- Track marketing to revenue
- True first touch (anonymous visitors)
- Multi-touch attribution