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Salesforce Marketing Cloud vs Outgrow: What are the differences?
What is Salesforce Marketing Cloud? A unified marketing platform to know consumers, engage them, and personalize their experience. Email marketing automation connects interactions from any channel or device, and combines customer data and behaviors to create real-time relevant communications.
What is Outgrow? A cloud-based marketing solution which allows users to create custom interactive quizzes and calculators with built-in lead generation. It is designed to enable marketers to easily create calculators, recommendations, quizzes and polls to better acquire, qualify, and monetize leads. With it, marketers can build these tools without a developer in minutes.
Salesforce Marketing Cloud and Outgrow can be categorized as "Marketing Automation" tools.
Some of the features offered by Salesforce Marketing Cloud are:
- Journey Builder
- Email Studio
- Salesforce DMP
On the other hand, Outgrow provides the following key features:
- ROI calculators
- Cost Calculators
- Sales lift calculators
