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Contentful vs Ghost: What are the differences?
Introduction
Contentful and Ghost are both content management systems (CMS) that are used to create and manage websites. While they serve similar purposes, there are key differences between the two platforms.
Content Structure and Flexibility: Contentful provides a flexible content structure that allows users to define and customize their content models. It offers a wide range of content types and fields, allowing for complex and structured content organization. Ghost, on the other hand, follows a more traditional blogging framework with limited content types and fields. It is more suitable for simpler websites with primarily blog-oriented content.
Content Editing Experience: Contentful offers a GUI-based web app for content editing, making it easier for non-technical users to create and manage content. It provides a visual interface for creating and editing content, as well as options for collaboration and version control. Ghost, on the other hand, focuses more on a minimalist and distraction-free writing experience. It offers a markdown editor and a simple interface optimized for writing blog posts.
Developer-Friendly Features: Contentful provides extensive APIs, SDKs, and webhooks that offer developers more flexibility for integrating and extending the platform. It allows for custom integrations, third-party services, and supports a wide range of programming languages. Ghost, on the other hand, is designed to be developer-friendly out of the box. It provides a robust API and extensive theme customization options, allowing developers to build and customize websites with ease.
Hosting and Deployment: Contentful is a headless CMS, which means that it provides content management services without built-in hosting capabilities. Users need to host their websites separately and integrate them with Contentful via APIs. Ghost, on the other hand, provides hosting as part of its service. It offers a built-in hosting solution and takes care of the deployment and hosting aspects, making it a more convenient option for users who don't want to set up and manage their own hosting infrastructure.
Price and Licensing: Contentful offers a flexible pricing structure based on usage, with different pricing tiers depending on the number of content entries, users, and assets. It also offers a free plan with some limitations. Ghost, on the other hand, follows a different pricing model. It offers both self-hosted and managed hosting options, with different pricing plans based on features and support. Self-hosted versions of Ghost are open-source and available for free, while managed hosting plans have pricing based on the number of members and usage.
Ecosystem and Community: Contentful has a larger and more mature ecosystem, with a wide range of integrations, plugins, and developer tools available. It has a well-established community and a marketplace for extensions and integrations. Ghost, on the other hand, has a smaller but growing ecosystem. It has an active community and a marketplace for themes and integrations, but it may have fewer options compared to Contentful.
In summary, Contentful and Ghost are both CMS platforms, but Contentful offers more flexibility in content structure, a GUI-based content editing experience, extensive developer-friendly features, and a larger ecosystem. Ghost, on the other hand, focuses on a minimalist writing experience, offers built-in hosting, and has a different pricing model.
Hi StackSharers, your help is dearly needed as we're making a move to which we will commit for the next few years.
Problem: As our Marketing team gets growing needs to publish content fast and autonomously, we're trying to add a CMS to our stack.
Specs:
This CMS should have fairly advanced marketing features: either natively built, and/or be open source, so we can either find third parties' plugins suiting our needs or build our own plugins homebrew.
"Advanced marketing features" like these: Non-devs should be able to handle content autonomously, Should have a non-dev friendly interface, should allow creating a library of reusable components/modules, should show the preview before publishing, should have a calendar with all publications, should show the history/tracking, should allow collaborating (Google Docs like), should display characters limit optimized for SEO.
Solution: We're considering an SSG + Headless CMS combination. We're fairly confident for the SSG (Gatsby), but we're still uncertain which CMS we should choose.
Of all the content management systems out there, contentful seems to be the most flexible. It consist of an user interface with an API a front end app can retrieve data from.
It makes no assumptions about how your data is presented or structured, and you can form any kind of content in the interface. Architectural portfolio with square footage attributes? Check. Carousel section on a page? Check. A blog? No problem. Entire landing pages consisting of sections that have child items in them and attributes for each child? Not an issue. Image hosting / cdn and resizing? No problem. Character limits? Widely supported. Multilingual? Easy peasy
There are two parts of the interface. Content types and content items. Content types is just a definition of how a content item is structured, you can add fields such as title, unique id, image, rich text, lists of child content items, etc. And then the API will just return a list of content items in JSON array or object format.
There is service integration with common apps, or data sources.
Because it’s just an API call, you can use literally any tech stack with it. It won’t stop you from using MySQL or any other technology alongside it. No messing about compilation, Java, maven, like with AEM. No being constrained to the CMS’s programming language or hosting environment like with Wordpress (to an extent, wp has an API too). You can integrate it with any app, whether it be serverless, on a vm, or inside a docker container.
Downside is the front end is really up to you. It’s just a cms for structuring your data. No preview though. How you present it is not handled by contentful. It is it’s greatest strength and not a weakness though
Hi Kamil, Have you considered Adobe Experience Manager (AEM)? It is not completely open-source but is built on top of many open source modules - like Apache Sling, Apache Felix, has a great deal of open-sourced core components, supports SPA - React and Angular Recently and can be deployed as a cloud service. Good luck in your search!
I'd like to share my experience for a similar use case.
A couple of months back I was in a similar place while facing some similar set of challenges within our SEO and Content Team. We were working with WordPress at that moment and for some parts - we still do. While WordPress is a very fast, intuitive and comprehensive tool to power static pages, it's not ideal for: 1. The content team as it requires some level of technical skills 2. Code reusability perspective - impacts performance in a longer run 3. Performance and user experience can easily go for a toss considering content team may not be diligent with everything outside the scope of the content
While evaluating we were looking at these key criterias: 1. SEO, Performance and UX 2. Ease of use for Content Team, developer independence 3. Learning Curve for devs and more importantly content creators 4. Support for complex design cases 5. Cost
Being part of a small org on a tight budget our natural inclination was for open-source solution, Strapi, and so we gave it a go for a smaller project before jumping the marketing wagon.
Strapi is a great tool, easy to learn and pick up. You get most of the design use cases out of the box baked for you. It's a Node.js service so you'll need to manage the service (meaning you'll have to handle monitoring, logging, cdn, auth, etc) and DB - which requires quiet some dev bandwidth. Now Strapi is still very young in term of DB migrations (not a seamless deployment yet - no schema diffing mechanism), setting up different environments required effort and you can do content modeling only in development environment (the db migrations complexity) - which becomes really critical when you want devs, design and content to collaborate simultaneously and don't want repeated work for modeling. Over a 5-6 weeks of use we realised that more and more dev bandwidth is required to do progressive addition of new content and hence we did another PoC with contentful.
Comparing this with contentful - which is a managed service, comes with inbuilt environment and preview setup, gives on-the-fly content modeling (replacing all the dev bandwidth dependency for managing migrations, cdn, auth, service, etc) gives a huge advantage of speed and developer independence at a very moderate price. Plus, the UI is very intuitive (taking some concepts from Tag Manager).
Few other thing to highlight: - Both Strapi and Contentful have plugins for common tooling. - Both the dashboard supports custom data type and UI extensions. I found Contentful UI extensions much more easier to implement. - Contentful has only US based availablility zone. Simple in-memory caching can be used to improve costing and SLA.
Hope this helps!
Hi Community, Would like to ask for advice from people familiar with those tools. We are a small self-funded startup and initial cost for us is very important at that stage. That's why we are leaning towards Sanity. The CMS will be used to power our website and flutter cross-platform mobile applications.
Former Prismic.io developer here. If you want something robust vs "looks good from a distance," I would recommend Contentful. They are the biggest for a reason. Their CMS handles a lot of use cases and has great documentation. Prismic.io will work well in simple blog-esque use cases. Their more complex features break easily and their documentation is confusing. It has fallen quite a distance behind Contentful. Sanity appears to be a much newer CMS and you might come to regret the lack of features, but I've only briefly reviewed their product.
So many choices for CMSs these days. So then what do you choose if speed, security and customization are key? Headless for one. Consuming your own APIs for content is absolute key. It makes designing pages in the front-end a breeze. Leaving Ghost and Cockpit. If I then looked at the footprint and impact on server load, Cockpit definitely wins that battle.
Pros of Contentful
- API-based cms30
- Much better than WordPress17
- Simple and customizable11
- Images API5
- Free for small projects3
- Tag Manager like UI1
- Extensible dashboard UI1
- Managed Service1
- Super simple to integrate1
Pros of Ghost
- Beautiful45
- Fast35
- Quick/simple post styling29
- Live Post Preview20
- Open source20
- Non-profit19
- Seamless writing16
- Node.js6
- Fast and Performatic5
- Javascript5
- Simplest4
- Wonderful UI3
- Handlebars3
- Full Control3
- Magic2
- Clean2
- Headless CMS1
- Self-hostable1
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Cons of Contentful
- No spell check5
- No repeater Field5
- No free plan4
- Slow dashboard3
- Enterprise targeted2
- Pricey2
- Limited content types2
- Not scalable1
- No GraphQL API1