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  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Engagement Lifecycle Marketing
  5. Customer.io vs Leanplum

Customer.io vs Leanplum

OverviewComparisonAlternatives

Overview

Customer.io
Customer.io
Stacks348
Followers138
Votes33
Leanplum
Leanplum
Stacks42
Followers41
Votes0

Customer.io vs Leanplum: What are the differences?

Developers describe Customer.io as "Send email based on what people do (or don't do) on a web or mobile app". Send segmented newsletters without bugging developers. Change transactional emails without re-deploying your app. Create lifecycle emails to activate more customers. On the other hand, Leanplum is detailed as "The most complete mobile marketing platform, designed for intelligent action". It is a mobile engagement platform that helps forward-looking brands like Grab, Tinder, and Tesco meet the real-time needs of their customers.

Customer.io and Leanplum can be categorized as "Engagement/Lifecycle Marketing" tools.

Some of the features offered by Customer.io are:

  • Segment in real-time with up to date data from your app. Email people who have spent at least $100 but haven't been back in a month.
  • Friendly editor lets anyone write emails
  • No lists to manage and you won't have to ask developers to export data for you.

On the other hand, Leanplum provides the following key features:

  • Messaging - Deliver messages across multiple channels and increase relevancy by coordinating with in-app content.
  • Automation - Respond to in-app activities at scale during every stage of the customer journey.
  • App Editing - Take full control of your app experience without developer resources or App Store resubmissions.

Segment, Accenture, and Trello are some of the popular companies that use Customer.io, whereas Leanplum is used by Tiqets, Techstars, and Trainline. Customer.io has a broader approval, being mentioned in 204 company stacks & 41 developers stacks; compared to Leanplum, which is listed in 7 company stacks and 14 developer stacks.

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Detailed Comparison

Customer.io
Customer.io
Leanplum
Leanplum

Customer engagement platform for tech savvy marketers sending personalized, data-driven marketing, product, and transactional messages. Ideal for mid-market SaaS, FinTech, EdTech, mobile apps, marketplaces companies, and more.

It is a mobile engagement platform that helps forward-looking brands like Grab, Tinder, and Tesco meet the real-time needs of their customers.

Data-driven segment builder updates in real-time;Integrates with your preferred data warehouse;Transactional, newsletters, and customer journeys in one platform;No-code visual workflow builder;Android, iOS, Flutter, and React Native mobile SDKs;Multi-channel messaging: Emails, rich push notifications, SMS, in-app messages;A/B and multivariate testing;Ad audience sync;Programmatically or manually export your customer data;Manage leads and customers in one workspace;No-code and HTML/CSS email builder;Multi-language Messages;Webhooks;API;Industry-leading email code editor
Messaging - Deliver messages across multiple channels and increase relevancy by coordinating with in-app content.; Automation - Respond to in-app activities at scale during every stage of the customer journey.; App Editing - Take full control of your app experience without developer resources or App Store resubmissions.; Personalization - Unlock the power of mobile with context and personalization enabled by a rich user profile.; A/B Testing - Test everything, in and out of your app, from mobile messaging to UI content.; Analytics - Collect a real-time understanding of user activity with insights designed to drive marketing action.
Statistics
Stacks
348
Stacks
42
Followers
138
Followers
41
Votes
33
Votes
0
Pros & Cons
Pros
  • 16
    Behavior based emails
  • 11
    Transactional emails
  • 6
    Newsletter to user base
No community feedback yet
Integrations
Mixpanel
Mixpanel
PostgreSQL
PostgreSQL
Microsoft Azure
Microsoft Azure
Slack
Slack
Census
Census
Segment
Segment
Twilio
Twilio
Google Forms
Google Forms
Facebook Ads
Facebook Ads
Snowflake
Snowflake
Segment
Segment
Marketo
Marketo
Branch Metrics
Branch Metrics

What are some alternatives to Customer.io, Leanplum?

Intercom

Intercom

Intercom is a customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. Have targeted communication with customers on your website, inside apps, and by email.

Pimcore

Pimcore

It is a software vendor for free and open-source customer experience management, digital asset management, product information management, multi-channel publishing and e-commerce software.

Amazon A/B Testing

Amazon A/B Testing

Run A/B Tests on the fly without writing client-side code or redeploying your app.

Taplytics

Taplytics

Taplytics is a mobile A/B testing service for native apps. By integrating our small SDK in you app, you can run experiments and deploy them to your users without requiring an App Store Update

Vero

Vero

Vero is an event-driven email marketing platform for engineering, marketing, and product teams - it gives you the visibility and clarity to help you collaborate and move faster in designing and sending emails using real-time customer data.

saastoast

saastoast

Saastoast sends real-time push notifications for key SaaS events, trial signups, upgrades, feature usage, churn risks, and more, keeping founders motivated and customer-centric by showing momentum as it happens.

Tidio

Tidio

It is a live chat service which allows you to communicate with your customers easily, also with the help of chatbots. It is designed specifically for the WordPress community.

Arise

Arise

Arise integrates seamlessly with your app. Arise's SDK for iOS, Android and PhoneGap will never slow down your app.

Autosend

Autosend

Turn trial users into paid users & inactive users into engaged users with targeted, behavior-driven lifecycle messaging.

SendroAI

SendroAI

SendroAI is an AI-powered email marketing platform designed for inside sales and SDR teams. It enables businesses to scale personalized outreach with intelligent automation. From A–Z email testing and multilingual campaigns to AI-driven research and self-learning algorithms, SendroAI ensures every message resonates with your prospect. The platform delivers real-time analytics, adaptive sequencing, and campaign intelligence to help teams send 20–100 hyper-personalized emails daily—without losing the human touch.

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