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It helps B2B marketers drive new business & expand relationships with high-value accounts by orchestrating human connection at scale. | AI-driven personalization engine that delivers product and content recommendations, precise targeting for promotions and content, and A/B testing—boosting engagement and conversions across web, mobile apps, and email. |
Understand. FOUNDATION. Integrated Account Data. Combine data from multiple sources, map leads to accounts (L2A), and access account insights anywhere on the web;
Act. ENGAGE. ABM Automation;
Measure. DASH. Account Based Attribution. | Personalization Engine, A/B testing, Product and Content Recommendations, ABM, Behavioral Targeting |
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