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  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Engagement Lifecycle Marketing
  5. Ghost vs Intercom

Ghost vs Intercom

OverviewDecisionsComparisonAlternatives

Overview

Intercom
Intercom
Stacks6.7K
Followers3.2K
Votes604
Ghost
Ghost
Stacks518
Followers507
Votes219
GitHub Stars51.1K
Forks11.1K

Ghost vs Intercom: What are the differences?

What is Ghost? Just a blogging platform. Ghost is a platform dedicated to one thing: Publishing. It's beautifully designed, completely customisable and completely Open Source. Ghost allows you to write and publish your own blog, giving you the tools to make it easy and even fun to do.

What is Intercom? A fundamentally new way to communicate with your customers. Intercom is a customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. Have targeted communication with customers on your website, inside apps, and by email.

Ghost can be classified as a tool in the "Self-Hosted Blogging / CMS" category, while Intercom is grouped under "Engagement/Lifecycle Marketing".

"Beautiful" is the top reason why over 40 developers like Ghost, while over 160 developers mention "Know who your users are" as the leading cause for choosing Intercom.

Ghost is an open source tool with 30.3K GitHub stars and 6.55K GitHub forks. Here's a link to Ghost's open source repository on GitHub.

According to the StackShare community, Intercom has a broader approval, being mentioned in 1411 company stacks & 217 developers stacks; compared to Ghost, which is listed in 60 company stacks and 39 developer stacks.

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Advice on Intercom, Ghost

Xander
Xander

Founder at Rate My Meeting

Mar 30, 2020

Decided

So many choices for CMSs these days. So then what do you choose if speed, security and customization are key? Headless for one. Consuming your own APIs for content is absolute key. It makes designing pages in the front-end a breeze. Leaving Ghost and Cockpit. If I then looked at the footprint and impact on server load, Cockpit definitely wins that battle.

243k views243k
Comments

Detailed Comparison

Intercom
Intercom
Ghost
Ghost

Intercom is a customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. Have targeted communication with customers on your website, inside apps, and by email.

Ghost is a platform dedicated to one thing: Publishing. It's beautifully designed, completely customisable and completely Open Source. Ghost allows you to write and publish your own blog, giving you the tools to make it easy and even fun to do.

Live customer data;Rich user and company profiles;Real-time customer segments;Email and in-app messages;Auto-messages based on time or behavior;Custom email templates;Rich, personalized message composer;Performance metrics;Event tracking;A/B testing;Web & mobile compatibility;APIs and webhooks
An intuitive, minimal editor; Ultra-fast content management; All SEO features built-in natively; Native desktop & mobile apps; Publish once, distribute everywhere; Headless CMS with Node.js REST APIs; Over 19x faster than WordPress; Secure & independently audited; Custom theme or any JAMstack front-end
Statistics
GitHub Stars
-
GitHub Stars
51.1K
GitHub Forks
-
GitHub Forks
11.1K
Stacks
6.7K
Stacks
518
Followers
3.2K
Followers
507
Votes
604
Votes
219
Pros & Cons
Pros
  • 169
    Know who your users are
  • 115
    Auto-messaging
  • 107
    In-app messaging as well as email
  • 88
    Customer support
  • 68
    Usage tracking
Cons
  • 7
    Changes pricing model all the time
Pros
  • 45
    Beautiful
  • 35
    Fast
  • 29
    Quick/simple post styling
  • 20
    Open source
  • 20
    Live Post Preview
Integrations
Stripe
Stripe
Zendesk
Zendesk
Zapier
Zapier
Segment
Segment
Salesforce Sales Cloud
Salesforce Sales Cloud
Mailchimp
Mailchimp
GitHub
GitHub
Slack
Slack
HipChat
HipChat
No integrations available

What are some alternatives to Intercom, Ghost?

WordPress

WordPress

The core software is built by hundreds of community volunteers, and when you’re ready for more there are thousands of plugins and themes available to transform your site into almost anything you can imagine. Over 60 million people have chosen WordPress to power the place on the web they call “home” — we’d love you to join the family.

Drupal

Drupal

Drupal is an open source content management platform powering millions of websites and applications. It’s built, used, and supported by an active and diverse community of people around the world.

Strapi

Strapi

Strapi is100% JavaScript, extensible, and fully customizable. It enables developers to build projects faster by providing a customizable API out of the box and giving them the freedom to use the their favorite tools.

Wagtail

Wagtail

Wagtail is a Django content management system built originally for the Royal College of Art and focused on flexibility and user experience.

OctoberCMS

OctoberCMS

It is a Laravel-based CMS engineered for simplicity. It has a simple and intuitive interface. It provides a consistent structure with an emphasis on reusability so you can focus on building something unique while we handle the boring bits.

Twill

Twill

Twill is an open source CMS toolkit for Laravel that helps developers rapidly create a custom admin console that is intuitive, powerful and flexible.

ProcessWire

ProcessWire

ProcessWire is an open source content management system (CMS) and web application framework aimed at the needs of designers, developers and their clients. ProcessWire gives you more control over your fields, templates and markup than other platforms, and provides a powerful template system that works the way you do

Typo3

Typo3

It is a free and open-source Web content management system written in PHP. It can run on several web servers, such as Apache or IIS, on top of many operating systems, among them Linux, Microsoft Windows, FreeBSD, macOS and OS/2.

Directus

Directus

Let's say you're planning on managing content for a website, native app, and widget. Instead of using a CMS that's baked into the website client, it makes more sense to decouple your content entirely and access it through an API or SDK. That's a headless CMS. That's Directus.

Joomla!

Joomla!

Joomla is a simple and powerful web server application and it requires a server with PHP and either MySQL, PostgreSQL, or SQL Server to run it.

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