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  5. Matomo vs Piwik

Matomo vs Piwik

OverviewComparisonAlternatives

Overview

Piwik
Piwik
Stacks1.4K
Followers512
Votes74
Matomo
Matomo
Stacks1.9K
Followers173
Votes6

Matomo vs Piwik: What are the differences?

<Matomo and Piwik are two popular web analytics tools often compared to each other due to their similarities in functionality. However, there are key differences between the two that can affect a user's choice.>

  1. Name Change: Matomo was formerly known as Piwik before rebranding in 2018. Despite the name change, the core functionalities of the two platforms remain largely the same.

  2. Open Source: While both Matomo and Piwik are open-source analytics platforms, Matomo emphasizes adherence to privacy regulations and data ownership more prominently than Piwik did.

  3. Support and Updates: Matomo offers professional customer support and regular updates through a paid subscription model, while Piwik primarily relied on community support and contributions.

  4. Enterprise Features: Matomo focuses heavily on providing features tailored for enterprise users, such as white-labeling, multi-user management, and custom report generation, making it more suitable for larger organizations.

  5. User Interface: Matomo has undergone significant user interface improvements compared to Piwik, making it more user-friendly and visually appealing to users.

  6. Integration Options: Matomo offers a wider range of integration options with various CMS platforms and e-commerce tools compared to Piwik, making it more versatile in connecting with different digital platforms.

In Summary, Matomo, formerly Piwik, offers enhanced enterprise features, professional support, a redesigned user interface, and wider integration options compared to its predecessor.

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Detailed Comparison

Piwik
Piwik
Matomo
Matomo

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

It is a web analytics platform designed to give you the conclusive insights with our complete range of features. You can also evaluate the full user-experience of your visitor’s behaviour with its Conversion Optimization features, including Heatmaps, Sessions Recordings, Funnels, Goals, Form Analytics and A/B Testing.

Real time data updates;Customizable Dashboard;All Websites Dashboard;Analytics for e-commerce;Goal conversion tracking;Event Tracking;Site Search Analytics;Geolocation;Pages Transitions;Page Overlay;Site speed & pages speed reports;Track different user interactions
Powerful Web Analytics Platform; GDPR Manager
Statistics
Stacks
1.4K
Stacks
1.9K
Followers
512
Followers
173
Votes
74
Votes
6
Pros & Cons
Pros
  • 35
    It's good to have an alternative to google analytics
  • 27
    Self-hosted
  • 10
    Easy setup
  • 2
    Not blocked by Brave
  • 0
    Great customs
Cons
  • 2
    Hard to export data
Pros
  • 1
    Full data control
  • 1
    Free
  • 1
    Updated regulary
  • 1
    Open Source
  • 1
    Goals tracking
Integrations
No integrations available
MySQL
MySQL
React
React

What are some alternatives to Piwik, Matomo?

Google Analytics

Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

Mixpanel

Mixpanel

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Clicky

Clicky

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

Plausible

Plausible

It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

Databricks

Databricks

Databricks Unified Analytics Platform, from the original creators of Apache Spark™, unifies data science and engineering across the Machine Learning lifecycle from data preparation to experimentation and deployment of ML applications.

userTrack

userTrack

userTrack is now called UXWizz. Get access to better insights, a faster dashboard and increase user privacy. It provides detailed visitor insights without relying on third-parties.

Quickmetrics

Quickmetrics

It is a service for collecting, analyzing and visualizing custom metrics. It can be used to track anything from signups to server response times. Sending events is super simple.

Maze

Maze

Maze empowers product and marketing teams to test anything from prototypes to copy, or round up user feedback—all in one place. Rapidly collect user insights across teams and create better user experiences, together.

Ackee (Analytics)

Ackee (Analytics)

Self-hosted, Node.js based analytics tool for those who care about privacy. Ackee runs on your own server, analyses the traffic of your websites and provides useful statistics in a minimal interface.

Volument

Volument

Volument is a new take on analytics: it focuses solely on conversion optimization and leaves out everything else. To be launched in 2020, it aims to change the way people measure and optimize their websites.

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