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  5. Mouseflow vs Visual Website Optimizer

Mouseflow vs Visual Website Optimizer

OverviewComparisonAlternatives

Overview

Visual Website Optimizer
Visual Website Optimizer
Stacks1.8K
Followers115
Votes11
Mouseflow
Mouseflow
Stacks32
Followers36
Votes0

Mouseflow vs Visual Website Optimizer: What are the differences?

Developers describe Mouseflow as "Watch your visitors interact with your site, live". Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring. Immerse yourself in their behavior to maximize conversions and customer satisfaction. On the other hand, Visual Website Optimizer is detailed as "A/B Testing with In-Built Heatmaps". Visual Website Optimizer is an easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge needed!) and then see which version produces maximum conversion rate or sales.

Mouseflow and Visual Website Optimizer are primarily classified as "Heatmap Analytics" and "A/B Testing Analytics" tools respectively.

Some of the features offered by Mouseflow are:

  • Live Mouse Tracking- Watch live recordings of visitor behavior. Capture all mouse movements, clicks, scrolls, keystrokes, and form fills.
  • Click & Move Heatmaps- Spot trends and boost conversions with instant heatmaps. Measure the effectiveness of each page on your site.
  • Scroll Heatmaps- See where visitors pay attention using scroll heatmaps. Optimize your site to maximize sales.

On the other hand, Visual Website Optimizer provides the following key features:

  • A/B testing
  • Multivariate testing
  • Geo and Behavioral targeting

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Detailed Comparison

Visual Website Optimizer
Visual Website Optimizer
Mouseflow
Mouseflow

Visual Website Optimizer is an easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge needed!) and then see which version produces maximum conversion rate or sales

Mouseflow records videos of your site visitors and generates heatmaps highlighting areas users are clicking, scrolling and ignoring. Immerse yourself in their behavior to maximize conversions and customer satisfaction.

A/B testing;Multivariate testing;Geo and Behavioral targeting;Easy point-and-click editor;One-time code integration;Asynchronous code snippet;Realtime reports;Multiple conversion goals;Heatmaps & clickmaps;Usability Reports;Mobile Testing and Optimization;Visitor segmentation & targeting;Revenue Tracking;Integration with Google Analytics;Cross-domain tracking;Wordpress, Joomla, Drupal plugins;Automatic test monitoring;HTML, CSS and JQuery based tests;API to fetch test results;Previews on multiple browsers;
Live Mouse Tracking- Watch live recordings of visitor behavior. Capture all mouse movements, clicks, scrolls, keystrokes, and form fills.;Click & Move Heatmaps- Spot trends and boost conversions with instant heatmaps. Measure the effectiveness of each page on your site.;Scroll Heatmaps- See where visitors pay attention using scroll heatmaps. Optimize your site to maximize sales.;In-Page Analytics- Quantify visitor behavior with in-page analytics. Get a comprehensive overview for each page on your site.
Statistics
Stacks
1.8K
Stacks
32
Followers
115
Followers
36
Votes
11
Votes
0
Pros & Cons
Pros
  • 6
    Easy setup
  • 2
    Heatmaps Included
  • 1
    Well done
  • 1
    Great Customer Support
  • 1
    Easy to Use
No community feedback yet
Integrations
KISSmetrics
KISSmetrics
Unbounce
Unbounce
Google Analytics
Google Analytics
Clicky
Clicky
WordPress
WordPress
Mixpanel
Mixpanel
ClickTale
ClickTale
Shopify
Shopify
Unbounce
Unbounce

What are some alternatives to Visual Website Optimizer, Mouseflow?

Optimizely

Optimizely

Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.

Smartlook

Smartlook

Smartlook is a qualitative analytics solution for iOS and Android apps. Understand how users interact with your app — watch recordings, track events, and build conversion funnels.

Crazy Egg

Crazy Egg

Crazy Egg gives you the competitive advantage to improve your website in a heartbeat without the high costs.

Appsee

Appsee

Appsee is the leader in qualitative mobile app analytics, utilizing user session recordings and touch heatmaps to uncover UI & UX issues, and achieve ambitious app KPIs.

Rybbit

Rybbit

Next-gen, open source, lightweight, cookieless web & product analytics for everyone — GDPR/CCPA compliant.

Fragmatic

Fragmatic

Fragmatic is an AI-assisted web-personalization platform that turns visitor data into real-time experiences—measurable, explainable, and marketer-controlled

SendroAI

SendroAI

SendroAI is an AI-powered email marketing platform designed for inside sales and SDR teams. It enables businesses to scale personalized outreach with intelligent automation. From A–Z email testing and multilingual campaigns to AI-driven research and self-learning algorithms, SendroAI ensures every message resonates with your prospect. The platform delivers real-time analytics, adaptive sequencing, and campaign intelligence to help teams send 20–100 hyper-personalized emails daily—without losing the human touch.

Hotjar

Hotjar

See how visitors are really using your website, collect user feedback and turn more visitors into customers.

ClickTale

ClickTale

ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions as well as powerful visual heatmaps and behavioral reports that perfectly complement traditional web analytics. As a fully hosted subscription service, ClickTale is cost-effective and quick to set up.

Optimize

Optimize

Whether it’s a custom-tailored message at checkout or a completely revamped homepage,it shows you which site experiences engage and delight your customers, and gives you the solutions you need to deliver them.

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