Sailthru vs Picreel: What are the differences?
Developers describe Sailthru as "The platform for customer insights and personalized communication". Sailthru is the only company that provides fully automated, 1:1 email and onsite recommendations using a unique behavioral targeting platform. We help brands cut through the clutter and build trust with their customers by recognizing and acting upon their individual interests. On the other hand, Picreel is detailed as "*The solution that makes it possible to convert web traffic into high quality leads *". It is all based on automated customer capture technology called exit intent. This technology tracks the website behavior of visitors and triggers a specially prepared message when potential consumers leave a website.
Sailthru and Picreel belong to "Marketing Automation" category of the tech stack.
Some of the features offered by Sailthru are:
- Analyze behavior, interests, and preferences.
- Generate unique data profiles.
- Automatically personalize every communication, in real time.
On the other hand, Picreel provides the following key features:
- Exit offers
- Insight Analytics
- A/B Testing