StackShareStackShare
Follow on
StackShare

Discover and share technology stacks from companies around the world.

Follow on

© 2025 StackShare. All rights reserved.

Product

  • Stacks
  • Tools
  • Feed

Company

  • About
  • Contact

Legal

  • Privacy Policy
  • Terms of Service
  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Marketing Automation
  5. ActiveCampaign vs Salesforce Marketing Cloud

ActiveCampaign vs Salesforce Marketing Cloud

OverviewComparisonAlternatives

Overview

ActiveCampaign
ActiveCampaign
Stacks228
Followers196
Votes1
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Stacks241
Followers222
Votes0

ActiveCampaign vs Salesforce Marketing Cloud: What are the differences?

ActiveCampaign: Sales and marketing automation platform. Recognized as the leader in the marketing and sales automation for small businesses, ActiveCampaign helps over 70k growing businesses meaningfully connect and engage with their customers with personalized, intelligence-driven messages; Salesforce Marketing Cloud: A unified marketing platform to know consumers, engage them, and personalize their experience. Email marketing automation connects interactions from any channel or device, and combines customer data and behaviors to create real-time relevant communications.

ActiveCampaign and Salesforce Marketing Cloud can be primarily classified as "Marketing Automation" tools.

Some of the features offered by ActiveCampaign are:

  • Contact management
  • Drag and Drop email designer
  • Conversations

On the other hand, Salesforce Marketing Cloud provides the following key features:

  • Journey Builder
  • Email Studio
  • Salesforce DMP

According to the StackShare community, ActiveCampaign has a broader approval, being mentioned in 17 company stacks & 20 developers stacks; compared to Salesforce Marketing Cloud, which is listed in 11 company stacks and 7 developer stacks.

Share your Stack

Help developers discover the tools you use. Get visibility for your team's tech choices and contribute to the community's knowledge.

View Docs
CLI (Node.js)
or
Manual

Detailed Comparison

ActiveCampaign
ActiveCampaign
Salesforce Marketing Cloud
Salesforce Marketing Cloud

Recognized as the leader in the marketing and sales automation for small businesses, ActiveCampaign helps over 70k growing businesses meaningfully connect and engage with their customers with personalized, intelligence-driven messages.

Email marketing automation connects interactions from any channel or device, and combines customer data and behaviors to create real-time relevant communications.

Contact management;Drag and Drop email designer;Conversations;Marketing Automation;Detailed Campaign Reporting;Social Media Integrations, and many 3rd party integrations;CRM;Email Marketing;Facebook Audience Integration;SMS Marketing;Webhooks;Campaigns;Segments;Deliverability
Journey Builder; Email Studio; Salesforce DMP; Data studio; Social studio; Advertising studio; Mobile studio; Pardot;
Statistics
Stacks
228
Stacks
241
Followers
196
Followers
222
Votes
1
Votes
0
Pros & Cons
Pros
  • 1
    Support
  • 0
    Advanced flow builder
No community feedback yet
Integrations
Dropbox
Dropbox
WordPress
WordPress
Zapier
Zapier
Shopify
Shopify
Salesforce Sales Cloud
Salesforce Sales Cloud
Zendesk
Zendesk
G Suite
G Suite
Zoho CRM
Zoho CRM
Aviary
Aviary
Unbounce
Unbounce
No integrations available

What are some alternatives to ActiveCampaign, Salesforce Marketing Cloud?

HubSpot

HubSpot

Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.

Marketo

Marketo

Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.

User

User

It is the solution for big and small businesses. All modern email marketing features and more. It recognizes users from your email campaigns and in this way, each user is automatically logged to chat.

Leadmi

Leadmi

Leadmi.io is a new age marketing automation platform which enables businesses to manage social media platforms and generate highly accurate leads leveraging social media activity and buyer persona. 

SendinBlue

SendinBlue

It is a digital marketing toolbox that's built to scale and adapt with you as you grow. You can save time and boost performance by automating your segmentation and marketing messages.

Mautic

Mautic

It is an open marketing software platform that provides you with the greatest level of integration and deep audience intelligence, enabling you to make more meaningful customer connections. It Connects all your digital properties & channels into a seamless customer experience.

erxes

erxes

It helps you attract and engage more customers while giving you high lead conversion. With erxes, all your marketing, sales and customer service tools are merged into one platform for greater output. Replace Hubspot with the mission and community-driven ecosystem. erxes replaces 3-5 apps that all charge tier features, contact size, and limited use.

Publish Relay

Publish Relay

PublishRelay automatically syncs your WordPress posts to Medium while preserving canonical links so your original site keeps full SEO credit. It runs in the background after setup, keeping formatting intact for headings, images, and code blocks. Built for writers and teams who want distribution without manual copy-paste or SEO risk.

SocialEdge

SocialEdge

Aus Bühl verbessert dein Google-Maps-Ranking automatisch. Ein echtes Team, keine Agentur – wir arbeiten im Hintergrund, während du dich auf dein Geschäft konzentrierst.

Fragmatic

Fragmatic

Fragmatic is an AI-assisted web-personalization platform that turns visitor data into real-time experiences—measurable, explainable, and marketer-controlled

Related Comparisons

HipChat
Slack

HipChat vs Mattermost vs Slack

Litmus
Email on Acid

Email on Acid vs Litmus

InVision
Proto.io

InVision vs Marvel vs Proto.io

Webex
Microsoft Teams

Microsoft Teams vs Webex

Slack
RocketChat

Mattermost vs RocketChat vs Slack