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  5. Google Analytics vs Offen

Google Analytics vs Offen

OverviewComparisonAlternatives

Overview

Google Analytics
Google Analytics
Stacks128.5K
Followers50.7K
Votes5.1K
Offen
Offen
Stacks0
Followers1
Votes0
GitHub Stars959
Forks55

Google Analytics vs Offen: What are the differences?

## Key Differences Between Google Analytics and Offen

1. **Data Ownership**: Google Analytics is owned by Google, which means they have access to your data. In contrast, Offen is self-hosted, allowing you to have complete ownership and control over your data without any third-party involvement.

2. **Privacy and GDPR Compliance**: Google Analytics collects user data for advertising purposes and may not fully comply with GDPR regulations. Offen prioritizes user privacy and is designed to be GDPR compliant, ensuring the protection of user data and anonymity.

3. **Open Source vs Proprietary**: Google Analytics is a proprietary tool with limited customization options. Offen is open-source, which means you can tailor it to your specific needs and contribute to its ongoing development.

4. **Self-hosted vs Cloud-based**: With Google Analytics, your data is stored in the cloud on Google servers. Offen, on the other hand, is self-hosted, allowing you to keep your data on your own servers for added security.

5. **Data Collection Methods**: Google Analytics uses cookies and tracking scripts to collect data, potentially leading to privacy concerns. Offen uses anonymous data collection techniques that prioritize user privacy and offer transparency in data collection practices.

6. **Pricing**: Google Analytics offers a free version with limited features and a paid version with additional functionalities. Offen is free and open-source, providing all features for users without any cost.

In Summary, Google Analytics and Offen differ in terms of data ownership, privacy compliance, source type, hosting, data collection methods, and pricing, making Offen a more privacy-conscious and customizable option for data analytics.

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Detailed Comparison

Google Analytics
Google Analytics
Offen
Offen

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

It is a fair and open web analytics tool. Gain insights while your users have full access to their data. Lightweight, self hosted and free.

Analysis Tools- Google Analytics is built on a powerful, easy to use, reporting platform, so you can decide what data you want to view and customize your reports, with just a few clicks.;Content Analytics- Content reports help you understand which parts of your website are performing well, which pages are most popular so you can create a better experience for your customers.;Social Analytics- The web is a social place and Google Analytics measures success of your social media programs. You can analyze how visitors interact with sharing features on your site (like the Google +1 button) and engage with your content across social platforms.;Mobile Analytics- Google Analytics helps you measure the impact of mobile on your business. Additionally, if you build mobile apps Google Analytics offers Software Development Kits for iOS and Android so you can measure how people use your app.;Conversion Analytics- Find out how many customers you're attracting, how much you're selling and how users are engaging with your site with Google Analytics' range of analysis features.;Advertising Analytics- Make the most of your advertising by learning how well your social, mobile, search and display ads are working. Link your website activity to your marketing campaigns to get the complete picture and improve your advertising performance.
Free; Self hosted; Open source; Lightweight; Users can see and manage own data
Statistics
GitHub Stars
-
GitHub Stars
959
GitHub Forks
-
GitHub Forks
55
Stacks
128.5K
Stacks
0
Followers
50.7K
Followers
1
Votes
5.1K
Votes
0
Pros & Cons
Pros
  • 1483
    Free
  • 927
    Easy setup
  • 891
    Data visualization
  • 698
    Real-time stats
  • 406
    Comprehensive feature set
Cons
  • 11
    Confusing UX/UI
  • 8
    Super complex
  • 6
    Very hard to build out funnels
  • 4
    Poor web performance metrics
  • 3
    Very easy to confuse the user of the analytics
No community feedback yet
Integrations
Mad Mimi
Mad Mimi
Hipmob
Hipmob
Visual Website Optimizer
Visual Website Optimizer
Squarespace
Squarespace
ClickTale
ClickTale
CloudFlare
CloudFlare
Segment
Segment
Optimizely
Optimizely
FreshDesk
FreshDesk
SnapEngage
SnapEngage
No integrations available

What are some alternatives to Google Analytics, Offen?

Mixpanel

Mixpanel

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Piwik

Piwik

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

Clicky

Clicky

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

Plausible

Plausible

It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

Databricks

Databricks

Databricks Unified Analytics Platform, from the original creators of Apache Spark™, unifies data science and engineering across the Machine Learning lifecycle from data preparation to experimentation and deployment of ML applications.

userTrack

userTrack

userTrack is now called UXWizz. Get access to better insights, a faster dashboard and increase user privacy. It provides detailed visitor insights without relying on third-parties.

Quickmetrics

Quickmetrics

It is a service for collecting, analyzing and visualizing custom metrics. It can be used to track anything from signups to server response times. Sending events is super simple.

Matomo

Matomo

It is a web analytics platform designed to give you the conclusive insights with our complete range of features. You can also evaluate the full user-experience of your visitor’s behaviour with its Conversion Optimization features, including Heatmaps, Sessions Recordings, Funnels, Goals, Form Analytics and A/B Testing.

Maze

Maze

Maze empowers product and marketing teams to test anything from prototypes to copy, or round up user feedback—all in one place. Rapidly collect user insights across teams and create better user experiences, together.

Ackee (Analytics)

Ackee (Analytics)

Self-hosted, Node.js based analytics tool for those who care about privacy. Ackee runs on your own server, analyses the traffic of your websites and provides useful statistics in a minimal interface.

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