Amazon Mobile Analytics vs MoEngage

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Amazon Mobile Analytics

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MoEngage

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Amazon Mobile Analytics vs MoEngage: What are the differences?

Developers describe Amazon Mobile Analytics as "Easily collect, visualize, and understand app usage data at scale". You simply add the AWS Mobile SDK to your app and publish the app using your existing distribution mechanism (such as the iTunes Store, Google Play, or Amazon Appstore), and you can start accessing reports in the AWS Management Console. On the other hand, MoEngage is detailed as "User Engagement platform for Internet companies across mobile apps and web". It is a Mobile App Engagement & Marketing Platform, which helps Companies understand their Mobile App users better and reach out with relevant content at the right time using the right medium. You can think of us like MailChimp for mobile apps.

Amazon Mobile Analytics and MoEngage can be categorized as "Mobile Analytics" tools.

Some of the features offered by Amazon Mobile Analytics are:

  • Overview: Daily Active Users (DAU), Monthly Active Users (MAU), New Users, Sticky Factor, Total Daily Sessions, 1-Day Retention, Average Revenue Per Daily Active User (ARPDAU), Paying Daily Active Users, and Average Revenue Per Paid Daily Active User (ARPPDAU).
  • Active Users: Daily Active Users (DAU), Monthly Active Users (MAU), New Users, and Sticky Factor.
  • Sessions: Total Sessions (number of time your app was used on a particular day) and Average Number of Sessions Per Daily Active User (DAU).

On the other hand, MoEngage provides the following key features:

  • Acquisition analytics
  • Analytics/ROI tracking
  • Behavioral triggers
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What is Amazon Mobile Analytics?

You simply add the AWS Mobile SDK to your app and publish the app using your existing distribution mechanism (such as the iTunes Store, Google Play, or Amazon Appstore), and you can start accessing reports in the AWS Management Console.

What is MoEngage?

It is a Mobile App Engagement & Marketing Platform, which helps Companies understand their Mobile App users better and reach out with relevant content at the right time using the right medium. You can think of us like MailChimp for mobile apps.

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What companies use Amazon Mobile Analytics?
What companies use MoEngage?
See which teams inside your own company are using Amazon Mobile Analytics or MoEngage.
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What are some alternatives to Amazon Mobile Analytics and MoEngage?
Google Analytics
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Flurry
More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 80,000 companies use Flurry Analytics in more than 230,000 applications to measure audience reach, engagement, retention, conversions, revenue and more.
Amazon Pinpoint
Amazon Pinpoint makes it easy to run targeted campaigns to drive user engagement in mobile apps. Amazon Pinpoint helps you understand user behavior, define which users to target, determine which messages to send, schedule the best time to deliver the messages, and then track the results of your campaign.
JavaScript
JavaScript is most known as the scripting language for Web pages, but used in many non-browser environments as well such as node.js or Apache CouchDB. It is a prototype-based, multi-paradigm scripting language that is dynamic,and supports object-oriented, imperative, and functional programming styles.
Git
Git is a free and open source distributed version control system designed to handle everything from small to very large projects with speed and efficiency.
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