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Amazon SNS vs Twilio: What are the differences?

Developers describe Amazon SNS as "Fully managed push messaging service". Amazon Simple Notification Service makes it simple and cost-effective to push to mobile devices such as iPhone, iPad, Android, Kindle Fire, and internet connected smart devices, as well as pushing to other distributed services. Besides pushing cloud notifications directly to mobile devices, SNS can also deliver notifications by SMS text message or email, to Simple Queue Service (SQS) queues, or to any HTTP endpoint. On the other hand, Twilio is detailed as "Bring voice and messaging to your web and mobile applications". Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.

Amazon SNS belongs to "Mobile Push Messaging" category of the tech stack, while Twilio can be primarily classified under "Voice and SMS".

Some of the features offered by Amazon SNS are:

  • In most cases, developers can get started with Amazon SNS by using just three APIs: CreateTopic, Subscribe, and Publish. Additional APIs are available, which provide more advanced functionality.
  • With SNS you can publish a message once, and deliver it one or more times. So you can choose to direct unique messages to individual Apple, Google or Amazon devices, or broadcast deliveries to many mobile devices with a single publish request.
  • SNS allows you to group multiple recipients using topics. A topic is an “access point” for allowing recipients to dynamically subscribe for identical copies of the same notification. One topic can support deliveries to multiple endpoint types -- for example, you can group together iOS, Android and SMS recipients. When you publish once to a topic, SNS delivers appropriately formatted copies of your message to each subscriber.

On the other hand, Twilio provides the following key features:

  • Phone- Phone Numbers API
  • Phone- Convert Text to Speech and Play Audio
  • Phone- Record Calls and Store Them

According to the StackShare community, Twilio has a broader approval, being mentioned in 683 company stacks & 292 developers stacks; compared to Amazon SNS, which is listed in 227 company stacks and 76 developer stacks.

Advice on Amazon SNS and Twilio
Needs advice
on
TwilioTwilio
and
MessageBirdMessageBird

Hey! We need an omnichannel inbox that's housed within Salesforce Sales Cloud that makes it super easy for our reps to respond to inbound communication (needs: clean inbox, provides historical context, etc.). We're a high-volume call center, and we get a ton of incoming SMS and email every day. We'd love a solution that lets us view all of that in one place — ideally Salesforce, as that's where our reps work, and we want to avoid needing them to switch between windows. Thanks!

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Replies (2)
Recommends

if the inbound SMS are sales rep specific you could potentially have twilio fwd that msg to a google voice phone number which will in turn put an email in their inbox (so they're looking at 1 inbox instead of multiple places) Just an idea. Probably way off in left field compared to what you're thinking and I also invision. I'm not all familiar with MessageBird nor am I at all familiar w/ your data flow / business process. Would be happy to help brainstorm anytime! 10+ years experience on the sfdc platform

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Ryan Hitchler
CEO & Co-founder at Centro · | 1 upvotes · 53.1K views

Check out Centro. We built this to solve this exact problem! We used tools like Twilio but wrapped it up in a application that runs on Slack.

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Dainis Duļbinskis
Marketing project manager at Colortime · | 2 upvotes · 62K views
Needs advice
on
TwilioTwilio
and
PlivoPlivo

Hello! We need to integrate an SMS gateway into our app for user phone verification. As we are just starting, we are searching for the most affordable/best price/performance option for SMS gateway to verify client phone numbers with the code, maybe you can suggest something between those two or maybe something else. We are planning to do business in Europe

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Replies (4)
Recommends
TwilioTwilio
at

Twilio documentation is very good and as a platform it just works. It's robust and reliable. We road-tested plivo and it wasn't anywhere near in terms of docs or support. In fact their support was terrible at replying to us. 48 hours to answer basic questions.

That's said, were also using sendgrid by twilio and that's not been pleasant . Their email builder appears to be react based but written by a team who don't understand react very well. That's a nightmare as yet

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Recommends
TwilioTwilio

Twilio might be not cheapest, but they have awesome documentation (a lot of examples), easy to use API and libraries. I think it's a very good product to start. If the bill will become too heavy, you can shop around for economical options.

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Recommends
NexmoNexmo

Twilio is the leader. Strong API, excellent documentation and reliable service. I suggest Nexmo since their API has smaller learning curve, offering better prices and also reliable solution. Also Nexmo offers more call per sec. 3 vs 2 and 2, out of the box. Good luck

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Andrew Voirol
Founder at The Social Diner · | 1 upvotes · 61.7K views
Recommends
PlivoPlivo

stackshare doesn't seem to have this in the stack list yet, but in my experience Twillio is attractive. It's good for basics, their acquisition of SendGrid gives them a bit more market share.. They are stronger at marketing to those that benefit them. That said from my understanding SendGrid leases the networks, channels, and lines. While their interface is friendly, their pricing suited for lower volume, you want to look at what they are using via an API, a contract, etc. Is it a more friend UI to a combination of others. What redunancies do to they have, try their support. It's not that Twillio is bad, it's about the volume, the use case, the liabiitlies you might have to your end-users if Twillio isn't the right choice. Another option is Bandwidth. You ask for affordable, Twillio is an option, but front end costs v/s the costs of support you'll need to consider. Bandwidth has more reliability but requires more engineering and more skillset. Another option that is worth considering, not the most affordable, but https://www.zipwhip.com/ have perhaps options that might be higher and the cost is relative. Wight costs, of support costs of integration, cost of scale, costs of a volume..

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Pros of Amazon SNS
Pros of Twilio
  • 10
    Low cost
  • 5
    Supports multi subscribers
  • 146
    Powerful, simple, and well documented api
  • 87
    RESTful API
  • 66
    Clear pricing
  • 61
    Great sms services
  • 58
    Low cost of entry
  • 29
    Global SMS Gateway
  • 14
    Good value
  • 12
    Cloud IVR
  • 11
    Simple
  • 11
    Extremely simple to integrate with rails
  • 6
    Great for startups
  • 4
    SMS
  • 3
    Hassle free
  • 3
    Great developer program
  • 2
    Text me the app pages
  • 1
    New Features constantly rolling out
  • 1
    Many deployment options, from build from scratch to buy
  • 1
    Easy integration
  • 1
    Two factor authentication
  • 0
    A

Sign up to add or upvote prosMake informed product decisions

Cons of Amazon SNS
Cons of Twilio
    Be the first to leave a con
    • 2
      Predictable pricing
    • 1
      Expensive

    Sign up to add or upvote consMake informed product decisions

    What is Amazon SNS?

    Amazon Simple Notification Service makes it simple and cost-effective to push to mobile devices such as iPhone, iPad, Android, Kindle Fire, and internet connected smart devices, as well as pushing to other distributed services. Besides pushing cloud notifications directly to mobile devices, SNS can also deliver notifications by SMS text message or email, to Simple Queue Service (SQS) queues, or to any HTTP endpoint.

    What is Twilio?

    Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.

    Need advice about which tool to choose?Ask the StackShare community!

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    Blog Posts

    Jul 2 2019 at 9:34PM

    Segment

    Google AnalyticsAmazon S3New Relic+25
    10
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    GitHubPythonReact+42
    47
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    GitHubPythonNode.js+47
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    GitHubDockerAmazon EC2+23
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    What are some alternatives to Amazon SNS and Twilio?
    Amazon Pinpoint
    Amazon Pinpoint makes it easy to run targeted campaigns to drive user engagement in mobile apps. Amazon Pinpoint helps you understand user behavior, define which users to target, determine which messages to send, schedule the best time to deliver the messages, and then track the results of your campaign.
    Amazon MQ
    Amazon MQ is a managed message broker service for Apache ActiveMQ that makes it easy to set up and operate message brokers in the cloud.
    Google Cloud Messaging
    Google Cloud Messaging (GCM) is a free service that enables developers to send messages between servers and client apps. This includes downstream messages from servers to client apps, and upstream messages from client apps to servers.
    Firebase
    Firebase is a cloud service designed to power real-time, collaborative applications. Simply add the Firebase library to your application to gain access to a shared data structure; any changes you make to that data are automatically synchronized with the Firebase cloud and with other clients within milliseconds.
    Amazon SES
    Amazon SES eliminates the complexity and expense of building an in-house email solution or licensing, installing, and operating a third-party email service. The service integrates with other AWS services, making it easy to send emails from applications being hosted on services such as Amazon EC2.
    See all alternatives