App Annie vs Mixpanel

Overview

Mixpanel

Stacks7.0K

Followers3.7K

Votes438

App Annie

Stacks82

Followers183

Votes0

App Annie vs Mixpanel: What are the differences?

App Annie: The leader in app store analytics, app rankings, and market intelligence. Annie takes care of all the Math Behind The App Stores keeping you up-to-date with your own app's metrics and the latest app store trends. Annie provides three fabulous products for her fans: Analytics, Store Stats, Intelligence; Mixpanel: Actions speak louder than page views. Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them.

App Annie and Mixpanel are primarily classified as "Mobile App Store Optimization" and "Funnel Analysis Analytics" tools respectively.

Some of the features offered by App Annie are:

APP ANNIE ANALYTICS - A free web-service that automatically retrieves, visualizes and stores your app's download, revenue, ranking and review data.
APP ANNIE STORE STATS - The most comprehensive free app store database on the Internet today. It provides you with detailed ranking charts, historical data, Featured placements and international app store matrices.
APP ANNIE INTELLIGENCE - Our premium product - it allows our advanced customers to access the most accurate market intelligence data available for app stores today.

On the other hand, Mixpanel provides the following key features:

Build complex queries without writing SQL.- Segmentation allows you to do incredibly powerful data analysis. Answer complex questions such as “Show me the age breakdown of people who are male, from the United States, and viewed the pricing page” with just a few mouse clicks.
Segmentation actually understands your data. When you send a number, date, or list of items our interface will automatically figure out how to use it.
Instead of just a simple average, which only gives you a small part of the information you need, Segmentation automatically determines the perfect bucket size to give you a powerful visualization of the numeric distribution.

According to the StackShare community, Mixpanel has a broader approval, being mentioned in 1841 company stacks & 197 developers stacks; compared to App Annie, which is listed in 14 company stacks and 6 developer stacks.

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Detailed Comparison

Mixpanel	App Annie
Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.	Annie takes care of all the Math Behind The App Stores keeping you up-to-date with your own app's metrics and the latest app store trends. Annie provides three fabulous products for her fans: Analytics, Store Stats, Intelligence.
Interactive reports to answer more product questions; Team dashboards & alerts for better visibility into how the things you ship move the numbers that matter; Limitless segmentation to analyze why metrics change; Group analytics to calculate metrics at the account or company level; Scalable infrastructure; 50+ Data integrations to connect your stack; Data governance to keep data clean and usable; Security & privacy compliance to keep customer data safe	APP ANNIE ANALYTICS - A free web-service that automatically retrieves, visualizes and stores your app's download, revenue, ranking and review data.;APP ANNIE STORE STATS - The most comprehensive free app store database on the Internet today. It provides you with detailed ranking charts, historical data, Featured placements and international app store matrices.;APP ANNIE INTELLIGENCE - Our premium product - it allows our advanced customers to access the most accurate market intelligence data available for app stores today.
Statistics
Stacks 7.0K	Stacks 82
Followers 3.7K	Followers 183
Votes 438	Votes 0
Pros & Cons
Pros 144 Great visualization ui 108 Easy integration 78 Great funnel funcionality 58 Free 22 A wide range of tools Cons 2 Messaging (notification, email) features are weak 2 Paid plans can get expensive 1 Limited dashboard capabilities	No community feedback yet
Integrations
Happyfox Help Scout Zendesk Forest FullStory Segment Marketo Fivetran Intercom Meya	No integrations available

What are some alternatives to Mixpanel, App Annie?

Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

Piwik

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

Mobile Action

Mobile Action helps mobile marketing teams, developers and founders manage the app store optimization and ad campaigns of their mobile apps in an all-in-one mobile marketing platform. Mobile Action offers insights into app store optimization for clients to better position themselves in the app stores and garner the highest organic downloads that have the biggest impact on retention.

Amplitude

Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.

Clicky

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

CleverTap

We help over 3500 brands, including Jio, Cleartrip, BookMyShow, Curiosity, McDonalds, Sony, DC Comics, and Denver Broncos understand app behavior, and make their marketing data-driven.

Countly

Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications.

Plausible

It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

Databricks

Databricks Unified Analytics Platform, from the original creators of Apache Spark™, unifies data science and engineering across the Machine Learning lifecycle from data preparation to experimentation and deployment of ML applications.

userTrack

userTrack is now called UXWizz. Get access to better insights, a faster dashboard and increase user privacy. It provides detailed visitor insights without relying on third-parties.

Related Comparisons

Some of the features offered by App Annie are:

APP ANNIE ANALYTICS - A free web-service that automatically retrieves, visualizes and stores your app's download, revenue, ranking and review data.
APP ANNIE STORE STATS - The most comprehensive free app store database on the Internet today. It provides you with detailed ranking charts, historical data, Featured placements and international app store matrices.
APP ANNIE INTELLIGENCE - Our premium product - it allows our advanced customers to access the most accurate market intelligence data available for app stores today.

On the other hand, Mixpanel provides the following key features:

Build complex queries without writing SQL.- Segmentation allows you to do incredibly powerful data analysis. Answer complex questions such as “Show me the age breakdown of people who are male, from the United States, and viewed the pricing page” with just a few mouse clicks.
Segmentation actually understands your data. When you send a number, date, or list of items our interface will automatically figure out how to use it.
Instead of just a simple average, which only gives you a small part of the information you need, Segmentation automatically determines the perfect bucket size to give you a powerful visualization of the numeric distribution.

App Annie vs Mixpanel