Iterable vs GetResponse: What are the differences?
What is Iterable? We Empower Growth Marketers. Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support.
What is GetResponse? An email marketing platform. It enables you to create a valuable marketing list of prospects, partners, and clients, so you can develop relationships with them and build a responsive and profitable customer base.
Iterable and GetResponse can be categorized as "Email Marketing" tools.
Some of the features offered by Iterable are:
- Triggered, blast and drip campaign emails
- Mobile push notifications
On the other hand, GetResponse provides the following key features:
- Automation segmentation
- Lead scoring
- Cart abandonment