Google Cloud Messaging vs Twilio

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Google Cloud Messaging

84
187
+ 1
18
Twilio

7.3K
5.4K
+ 1
515
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Google Cloud Messaging vs Twilio: What are the differences?

Developers describe Google Cloud Messaging as "Simple and reliable messaging to reach over a billion devices". Google Cloud Messaging (GCM) is a free service that enables developers to send messages between servers and client apps. This includes downstream messages from servers to client apps, and upstream messages from client apps to servers. On the other hand, Twilio is detailed as "Bring voice and messaging to your web and mobile applications". Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.

Google Cloud Messaging belongs to "Mobile Push Messaging" category of the tech stack, while Twilio can be primarily classified under "Voice and SMS".

Some of the features offered by Google Cloud Messaging are:

  • Versatile Messaging Targets: Distribute messages to your client app in any of three ways — to single devices, to groups of devices, or to devices subscribed to topics.
  • Downstream Messaging: For purposes such as alerting users, chat messaging or kicking off background processing before the user opens the client app, GCM provides a reliable and battery-efficient connection between your server and devices.
  • Upstream Messaging: Send acknowledgments, chats, and other messages from devices back to your server over GCM’s reliable and battery-efficient connection channel.

On the other hand, Twilio provides the following key features:

  • Phone- Phone Numbers API
  • Phone- Convert Text to Speech and Play Audio
  • Phone- Record Calls and Store Them

"Free" is the top reason why over 6 developers like Google Cloud Messaging, while over 132 developers mention "Powerful, simple, and well documented api" as the leading cause for choosing Twilio.

According to the StackShare community, Twilio has a broader approval, being mentioned in 684 company stacks & 292 developers stacks; compared to Google Cloud Messaging, which is listed in 18 company stacks and 8 developer stacks.

Advice on Google Cloud Messaging and Twilio
Needs advice
on
Twilio
and
MessageBird

Hey! We need an omnichannel inbox that's housed within Salesforce Sales Cloud that makes it super easy for our reps to respond to inbound communication (needs: clean inbox, provides historical context, etc.). We're a high-volume call center, and we get a ton of incoming SMS and email every day. We'd love a solution that lets us view all of that in one place — ideally Salesforce, as that's where our reps work, and we want to avoid needing them to switch between windows. Thanks!

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Replies (1)
Ryan Hitchler
CEO & Co-founder at Centro · | 1 upvotes · 40.3K views

Check out Centro. We built this to solve this exact problem! We used tools like Twilio but wrapped it up in a application that runs on Slack.

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Dainis Duļbinskis
Marketing project manager at Colortime · | 2 upvotes · 49.6K views
Needs advice
on
Twilio
and
Plivo

Hello! We need to integrate an SMS gateway into our app for user phone verification. As we are just starting, we are searching for the most affordable/best price/performance option for SMS gateway to verify client phone numbers with the code, maybe you can suggest something between those two or maybe something else. We are planning to do business in Europe

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Replies (4)
Recommends
Twilio

Twilio might be not cheapest, but they have awesome documentation (a lot of examples), easy to use API and libraries. I think it's a very good product to start. If the bill will become too heavy, you can shop around for economical options.

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Recommends
Nexmo

Twilio is the leader. Strong API, excellent documentation and reliable service. I suggest Nexmo since their API has smaller learning curve, offering better prices and also reliable solution. Also Nexmo offers more call per sec. 3 vs 2 and 2, out of the box. Good luck

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Recommends
Twilio
at

Twilio documentation is very good and as a platform it just works. It's robust and reliable. We road-tested plivo and it wasn't anywhere near in terms of docs or support. In fact their support was terrible at replying to us. 48 hours to answer basic questions.

That's said, were also using sendgrid by twilio and that's not been pleasant . Their email builder appears to be react based but written by a team who don't understand react very well. That's a nightmare as yet

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Andrew Voirol
Founder at The Social Diner · | 1 upvotes · 49.3K views
Recommends
Plivo

stackshare doesn't seem to have this in the stack list yet, but in my experience Twillio is attractive. It's good for basics, their acquisition of SendGrid gives them a bit more market share.. They are stronger at marketing to those that benefit them. That said from my understanding SendGrid leases the networks, channels, and lines. While their interface is friendly, their pricing suited for lower volume, you want to look at what they are using via an API, a contract, etc. Is it a more friend UI to a combination of others. What redunancies do to they have, try their support. It's not that Twillio is bad, it's about the volume, the use case, the liabiitlies you might have to your end-users if Twillio isn't the right choice. Another option is Bandwidth. You ask for affordable, Twillio is an option, but front end costs v/s the costs of support you'll need to consider. Bandwidth has more reliability but requires more engineering and more skillset. Another option that is worth considering, not the most affordable, but https://www.zipwhip.com/ have perhaps options that might be higher and the cost is relative. Wight costs, of support costs of integration, cost of scale, costs of a volume..

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Pros of Google Cloud Messaging
Pros of Twilio
  • 8
    Free
  • 5
    Scalable
  • 3
    Easy setup
  • 1
    Easy iOS setup
  • 1
    IOS Support
  • 145
    Powerful, simple, and well documented api
  • 87
    RESTful API
  • 66
    Clear pricing
  • 61
    Great sms services
  • 58
    Low cost of entry
  • 29
    Global SMS Gateway
  • 14
    Good value
  • 12
    Cloud IVR
  • 11
    Extremely simple to integrate with rails
  • 11
    Simple
  • 6
    Great for startups
  • 4
    SMS
  • 3
    Great developer program
  • 3
    Hassle free
  • 1
    Many deployment options, from build from scratch to buy
  • 1
    Easy integration
  • 1
    Two factor authentication
  • 1
    Text me the app pages
  • 1
    New Features constantly rolling out
  • 0
    A

Sign up to add or upvote prosMake informed product decisions

Cons of Google Cloud Messaging
Cons of Twilio
  • 1
    Reliability
  • 1
    Predictable pricing
  • 1
    Expensive

Sign up to add or upvote consMake informed product decisions

What is Google Cloud Messaging?

Google Cloud Messaging (GCM) is a free service that enables developers to send messages between servers and client apps. This includes downstream messages from servers to client apps, and upstream messages from client apps to servers.

What is Twilio?

Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.

Need advice about which tool to choose?Ask the StackShare community!

What companies use Google Cloud Messaging?
What companies use Twilio?
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Blog Posts

Jul 2 2019 at 9:34PM

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What are some alternatives to Google Cloud Messaging and Twilio?
Firebase
Firebase is a cloud service designed to power real-time, collaborative applications. Simply add the Firebase library to your application to gain access to a shared data structure; any changes you make to that data are automatically synchronized with the Firebase cloud and with other clients within milliseconds.
Amazon SNS
Amazon Simple Notification Service makes it simple and cost-effective to push to mobile devices such as iPhone, iPad, Android, Kindle Fire, and internet connected smart devices, as well as pushing to other distributed services. Besides pushing cloud notifications directly to mobile devices, SNS can also deliver notifications by SMS text message or email, to Simple Queue Service (SQS) queues, or to any HTTP endpoint.
RabbitMQ
RabbitMQ gives your applications a common platform to send and receive messages, and your messages a safe place to live until received.
Apple Push Notification Service
It is the centerpiece of the remote notifications feature. It is a robust, secure, and highly efficient service for app developers to propagate information to iOS (and, indirectly, watchOS), tvOS, and macOS devices.
MQTT
It was designed as an extremely lightweight publish/subscribe messaging transport. It is useful for connections with remote locations where a small code footprint is required and/or network bandwidth is at a premium.
See all alternatives