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Klaviyo
Klaviyo

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Mailchimp
Mailchimp

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3.2K
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Klaviyo vs MailChimp: What are the differences?

What is Klaviyo? *A marketing automation and email platform *. A cloud-based email marketing solution for e-commerce businesses. It allows users to send out targeted email campaigns based on metrics such as purchasing and viewing history and how customers have interacted with past emails.

What is MailChimp? Easy email newsletters. MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

Klaviyo and MailChimp can be primarily classified as "Email Marketing" tools.

Some of the features offered by Klaviyo are:

  • Fast integrations
  • Segmentation possibilities
  • Track website behavior

On the other hand, MailChimp provides the following key features:

  • Facebook Integration
  • AutoConnect Templates
  • Full Featured API
- No public GitHub repository available -
- No public GitHub repository available -

What is Klaviyo?

A cloud-based email marketing solution for e-commerce businesses. It allows users to send out targeted email campaigns based on metrics such as purchasing and viewing history and how customers have interacted with past emails.

What is Mailchimp?

MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.
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Why do developers choose Klaviyo?
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      What tools integrate with Klaviyo?
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      What are some alternatives to Klaviyo and Mailchimp?
      InfusionSoft
      It is a cloud-based sales and marketing solution that offers customer relationship management (CRM), marketing automation and e-commerce functionalities in a suite. It helps small businesses across various industries deliver sales volumes and customer service experiences.
      ActiveCampaign
      Recognized as the leader in the marketing and sales automation for small businesses, ActiveCampaign helps over 70k growing businesses meaningfully connect and engage with their customers with personalized, intelligence-driven messages.
      Drip
      It is the first ECRM–an Ecommerce CRM designed for building personal and profitable relationships with your customers at scale. It uses customer insight, data, and smarter email marketing automation at scale. With the best customer experience, your brand will never blend in.
      HubSpot
      Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.
      Zoho Mail
      It is a secure and reliable business email solution tailor-made for your organization's communication needs. With enhanced collaboration features, it's not just an inbox—it's more.
      See all alternatives
      Decisions about Klaviyo and Mailchimp
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      Reviews of Klaviyo and Mailchimp
      Avatar of amrelgarhy
      CTO and Co Founder
      Review ofMailchimpMailchimp

      I have been using MailChimp and I found it the best choice for Newsletter and building email templates.

      The only annoying part as a developer is when I started using their API through mandrill, The API itself work perfect, but the issue is in the templates.

      I start by creating a template in Mailchimp then submit it to mandrill (this gives me the impression that API is a second citizen in mailchimp, but not a big deal, it works) then I update the template code through Mandrill and here start the problem because you loose the Sync between MailChimp and Mandrill. Mandrill has a very poor template editor and you can't Sync it back to MailChimp to use their greate template editor.

      Everything else is great.

      How developers use Klaviyo and Mailchimp
      Avatar of Volkan Özçelik
      Volkan Özçelik uses MailchimpMailchimp

      At zerotoherojs.com there are two kinds of mailing that I send.

      1. Important system emails.
      2. News and updates.

      I send the important emails using Mailgun, and news and updates using MailChimp.

      For managing your mailing list, and sending occasional newsletters, MailChimp is the best.

      Avatar of HyVive
      HyVive uses MailchimpMailchimp

      MailChimp is used to provision our newsletters to our customers. To outsource the Email traffic its a good choice for the quality and services they provide.

      Avatar of Lyndon Wong
      Lyndon Wong uses MailchimpMailchimp

      Top-of-funnel email campaigns. Email communication with people who exist outside of our core automated systems (aka outside of our digital journey).

      Avatar of Giftstarter
      Giftstarter uses MailchimpMailchimp

      We use MailChimp for collecting signups on landing pages, our main app, for drip campaigns, and to send updates to users.

      Avatar of Promethean TV
      Promethean TV uses MailchimpMailchimp

      MailChimp is used by our business development team for email marketing and customer communications.

      How much does Klaviyo cost?
      How much does Mailchimp cost?
      News about Klaviyo
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