Mixpanel vs Woopra

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Mixpanel
Mixpanel

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Woopra
Woopra

172
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Mixpanel vs Woopra: What are the differences?

What is Mixpanel? Actions speak louder than page views. Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them.

What is Woopra? Real-time customer analytics that delivers a comprehensive view of the customer to help you create better experiences. Woopra unites customer data from your company's web, mobile, email automation, product, and more, to build a single, complete profile for each user. This is the foundation for creating better customer experiences through optimization.

Mixpanel and Woopra are primarily classified as "Funnel Analysis Analytics" and "Customer Analytics" tools respectively.

Some of the features offered by Mixpanel are:

  • Build complex queries without writing SQL.- Segmentation allows you to do incredibly powerful data analysis. Answer complex questions such as “Show me the age breakdown of people who are male, from the United States, and viewed the pricing page” with just a few mouse clicks.
  • Segmentation actually understands your data. When you send a number, date, or list of items our interface will automatically figure out how to use it.
  • Instead of just a simple average, which only gives you a small part of the information you need, Segmentation automatically determines the perfect bucket size to give you a powerful visualization of the numeric distribution.

On the other hand, Woopra provides the following key features:

  • Customer Profiles
  • Real-time Platform
  • Customizable Analytics

"Great visualization ui" is the primary reason why developers consider Mixpanel over the competitors, whereas "Real-time analytics" was stated as the key factor in picking Woopra.

Airbnb, Uber Technologies, and Stripe are some of the popular companies that use Mixpanel, whereas Woopra is used by StackShare, Movielala, and White Rabbit Express. Mixpanel has a broader approval, being mentioned in 1841 company stacks & 197 developers stacks; compared to Woopra, which is listed in 63 company stacks and 6 developer stacks.

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What is Mixpanel?

Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them.

What is Woopra?

Woopra unites customer data from your company's web, mobile, email automation, product, and more, to build a single, complete profile for each user. This is the foundation for creating better customer experiences through optimization.
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Why do developers choose Mixpanel?
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What companies use Mixpanel?
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What are some alternatives to Mixpanel and Woopra?
Amplitude
Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.
Google Analytics
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Heap
Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more. Track events and segment users instantly. No pushing code. No waiting for data to trickle in.
KISSmetrics
Optimize Your Business and Get More Customers. Identify, understand, and improve the metrics that drive your online business.
Localytics
Localytics provides app analytics and app marketing for the mobile market, similar to companies such as Flurry and Adobe.
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Decisions about Mixpanel and Woopra
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Interest over time
Reviews of Mixpanel and Woopra
Review ofMixpanelMixpanel

I am using Mixpanel in a Saas App, it's the most advanced analytics platform ever. I have used similar products in the past and Mixpanel beats every other product out there.

The main feature I like is the funnels, which give some actionable insights regarding my product, I was able to make feature decisions based on this. I was even able to make critical decisions regarding the work flow.

Also now with their People feature , I am able to automate email notification based on users activity.

How developers use Mixpanel and Woopra
Avatar of Lee Munroe
Lee Munroe uses MixpanelMixpanel

Using Mixpanel to track events tells me what language users are switching to, what the most popular themes are and how often users are starting video chats. It also gives me a tool to experiment quickly with "fake" buttons and see if users click them. This enables me to validate the need for new features before fully building them out.

Avatar of Coolfront Technologies
Coolfront Technologies uses MixpanelMixpanel

Used to gather metrics in Coolfront Mobile for "Charlie" (Flat rate search engine) search behaviors (e.g. How end users are searching and finding repairs). Results from data are then used to "train" search engine to become "smarter".

Avatar of Flutter Health Inc.
Flutter Health Inc. uses MixpanelMixpanel

Mixpanel API is integrated to the Flutter app to track the events in real time. It helps to analyze the user's behavior in the app and see if the application and its features are intuitively clear to the users.

Avatar of White Rabbit Express
White Rabbit Express uses WoopraWoopra

great interface for user event tracking

Avatar of Lee Munroe
Lee Munroe uses MixpanelMixpanel

Track events and what users are doing.

Avatar of Lyndon Wong
Lyndon Wong uses MixpanelMixpanel

Analytics and insights about users.

How much does Mixpanel cost?
How much does Woopra cost?