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Pardot vs Outgrow: What are the differences?
What is Pardot? *Software as a Service (SaaS) marketing automation platform *. It is a software as a service (SaaS) marketing automation platform offering email automation, targeted email campaigns and lead management for B2B sales and marketing organizations. It provides a full solution that helps marketers create meaningful connections, generate more pipeline, and empower sales to close more deals.
What is Outgrow? A cloud-based marketing solution which allows users to create custom interactive quizzes and calculators with built-in lead generation. It is designed to enable marketers to easily create calculators, recommendations, quizzes and polls to better acquire, qualify, and monetize leads. With it, marketers can build these tools without a developer in minutes.
Pardot and Outgrow can be primarily classified as "Marketing Automation" tools.
Some of the features offered by Pardot are:
- B2B Marketing Automation
- Helps marketers create meaningful connections
- Empower sales to close more deals
On the other hand, Outgrow provides the following key features:
- ROI calculators
- Cost Calculators
- Sales lift calculators