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Measure behavior across your owned channels and discover valuable insights

What is Facebook Analytics?

Get a deeper understanding of where and how people interact with your business across your website, app, Facebook Page and more. You can visualise people's progress to conversion through their actions across your Page and website, mobile and desktop, and more.
Facebook Analytics is a tool in the General Analytics category of a tech stack.

Who uses Facebook Analytics?

8 companies reportedly use Facebook Analytics in their tech stacks, including ZabCab, Behind Digital, and myCrew.

6 developers on StackShare have stated that they use Facebook Analytics.

Why developers like Facebook Analytics?

Here’s a list of reasons why companies and developers use Facebook Analytics
Top Reasons
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Facebook Analytics Alternatives & Comparisons

What are some alternatives to Facebook Analytics?
Google Analytics
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Facebook Pixel
A code that you place on your website. It collects data that helps you track conversions from Facebook ads
Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them.
Piwik is a full featured PHP MySQL software program that you download and install on your own webserver. Piwik aims to be a Free software alternative to Google Analytics, and is already used on more than 1,000,000 websites. Privacy is built-in!
Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.
See all alternatives

Facebook Analytics's Followers
4 developers follow Facebook Analytics to keep up with related blogs and decisions.
Filiz Kurban
Jonathan Hillebrand