Facebook Analytics vs Google Analytics: What are the differences?
Facebook Analytics: Measure behavior across your owned channels and discover valuable insights. Get a deeper understanding of where and how people interact with your business across your website, app, Facebook Page and more. You can visualise people's progress to conversion through their actions across your Page and website, mobile and desktop, and more; Google Analytics: Enterprise-class web analytics. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Facebook Analytics and Google Analytics belong to "General Analytics" category of the tech stack.
According to the StackShare community, Google Analytics has a broader approval, being mentioned in 18000 company stacks & 10532 developers stacks; compared to Facebook Analytics, which is listed in 8 company stacks and 7 developer stacks.
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What is Facebook Analytics?
What is Google Analytics?
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