Amazon Pinpoint

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Amazon Pinpoint vs MailChimp: What are the differences?

What is Amazon Pinpoint? Targeted Push Notifications for Mobile Apps. Amazon Pinpoint makes it easy to run targeted campaigns to drive user engagement in mobile apps. Amazon Pinpoint helps you understand user behavior, define which users to target, determine which messages to send, schedule the best time to deliver the messages, and then track the results of your campaign.

What is MailChimp? Easy email newsletters. MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

Amazon Pinpoint and MailChimp are primarily classified as "Mobile Push Messaging" and "Email Marketing" tools respectively.

Some of the features offered by Amazon Pinpoint are:

  • Understand User Behavior
  • Create Targeted Campaigns
  • Measure Results

On the other hand, MailChimp provides the following key features:

  • Facebook Integration
  • AutoConnect Templates
  • Full Featured API

According to the StackShare community, MailChimp has a broader approval, being mentioned in 1667 company stacks & 670 developers stacks; compared to Amazon Pinpoint, which is listed in 3 company stacks and 3 developer stacks.

Decisions about Amazon Pinpoint and Mailchimp

I chose Mailchimp for my email marketing lists(s) mainly because of its free plan and easy of use. It's really easy to set up Mailchimp, and you get a large limit for free right away. I mainly use Mailchimp for personal reasons, like sharing my projects and writing. I enjoy how easy it is to compose and quickly send an email off to my list of subscribers, which Mailchimp organizes too.

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    What companies use Amazon Pinpoint?
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    What tools integrate with Amazon Pinpoint?
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    What are some alternatives to Amazon Pinpoint and Mailchimp?
    Twilio offers developers a powerful API for phone services to make and receive phone calls, and send and receive text messages. Their product allows programmers to more easily integrate various communication methods into their software and programs.
    Google Analytics
    Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
    Firebase is a cloud service designed to power real-time, collaborative applications. Simply add the Firebase library to your application to gain access to a shared data structure; any changes you make to that data are automatically synchronized with the Firebase cloud and with other clients within milliseconds.
    Amazon SNS
    Amazon Simple Notification Service makes it simple and cost-effective to push to mobile devices such as iPhone, iPad, Android, Kindle Fire, and internet connected smart devices, as well as pushing to other distributed services. Besides pushing cloud notifications directly to mobile devices, SNS can also deliver notifications by SMS text message or email, to Simple Queue Service (SQS) queues, or to any HTTP endpoint.
    SparkPost is the world’s #1 email delivery provider. We empower companies with actionable, real-time data to send relevant email to their customers which increases engagement and both top and bottom line revenue.
    See all alternatives