Campaign Monitor vs Constant Contact vs MailChimp: What are the differences?

## Key Differences between Campaign Monitor, Constant Contact, and MailChimp

Campaign Monitor, Constant Contact, and MailChimp are all popular email marketing platforms, each with its own unique features and capabilities. Understanding the key differences between these platforms can help you make an informed decision about which one is the best fit for your business needs.

1. **User Interface**: Campaign Monitor prides itself on its intuitive and user-friendly interface, making it easy for even beginners to create and send emails. Constant Contact also offers an easy-to-use interface but is geared more towards small businesses and non-profit organizations. MailChimp, on the other hand, is known for its drag-and-drop editor that allows for more customized designs.

2. **Pricing Structure**: Campaign Monitor tends to be on the pricier side compared to Constant Contact and MailChimp. While Constant Contact offers tiered pricing based on the number of contacts, MailChimp provides a free plan for users with up to 2,000 subscribers. However, as your list grows, MailChimp's pricing can increase significantly.

3. **Automation Features**: Campaign Monitor offers advanced automation features such as customer segmentation, behavioral targeting, and personalized content. Constant Contact also provides automation tools, but they are not as robust as Campaign Monitor's offerings. MailChimp has recently improved its automation capabilities, making it more competitive in this area.

4. **List Management**: Constant Contact excels in list management, allowing users to easily segment contacts based on various criteria. Campaign Monitor also offers list management features, but they might not be as comprehensive as Constant Contact's. MailChimp's list management capabilities are more basic compared to the other two platforms.

5. **Template Design**: MailChimp stands out for its vast library of professionally designed templates that cater to different industries and occasions. Campaign Monitor also offers a range of templates, but they might not be as extensive as MailChimp's collection. Constant Contact provides a decent selection of templates, but some users find them to be less modern and visually appealing.

6. **Support and Customer Service**: Constant Contact is known for its excellent customer support, offering phone and chat assistance during business hours. Campaign Monitor also provides support but primarily through email and help guides. MailChimp offers support through email and chat, but their response times may vary.

In Summary, understanding the key differences between Campaign Monitor, Constant Contact, and MailChimp in terms of user interface, pricing, automation features, list management, template design, and support can help businesses choose the email marketing platform that best suits their needs.