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Iterable vs MailChimp: What are the differences?
Developers describe Iterable as "We Empower Growth Marketers". Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support. On the other hand, MailChimp is detailed as "Easy email newsletters". MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.
Iterable and MailChimp belong to "Email Marketing" category of the tech stack.
Some of the features offered by Iterable are:
- Triggered, blast and drip campaign emails
- Mobile push notifications
- SMS
On the other hand, MailChimp provides the following key features:
- Facebook Integration
- AutoConnect Templates
- Full Featured API
"Segment integration" is the top reason why over 4 developers like Iterable, while over 259 developers mention "Smooth setup & ui" as the leading cause for choosing MailChimp.
What is Iterable?
What is Mailchimp?
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Why do developers choose Iterable?
Why do developers choose Mailchimp?
- Mailing list249
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What are the cons of using Iterable?
What are the cons of using Mailchimp?
What companies use Iterable?
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What tools integrate with Mailchimp?
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MailchimpI have been using MailChimp and I found it the best choice for Newsletter and building email templates.
The only annoying part as a developer is when I started using their API through mandrill, The API itself work perfect, but the issue is in the templates.
I start by creating a template in Mailchimp then submit it to mandrill (this gives me the impression that API is a second citizen in mailchimp, but not a big deal, it works) then I update the template code through Mandrill and here start the problem because you loose the Sync between MailChimp and Mandrill. Mandrill has a very poor template editor and you can't Sync it back to MailChimp to use their greate template editor.
Everything else is great.
MailchimpAt zerotoherojs.com there are two kinds of mailing that I send.
- Important system emails.
- News and updates.
I send the important emails using Mailgun, and news and updates using MailChimp.
For managing your mailing list, and sending occasional newsletters, MailChimp is the best.
MailchimpMailChimp is used to provision our newsletters to our customers. To outsource the Email traffic its a good choice for the quality and services they provide.
MailchimpTop-of-funnel email campaigns. Email communication with people who exist outside of our core automated systems (aka outside of our digital journey).
MailchimpWe use MailChimp for collecting signups on landing pages, our main app, for drip campaigns, and to send updates to users.
MailchimpMailChimp is used by our business development team for email marketing and customer communications.