Need advice about which tool to choose?Ask the StackShare community!
Iterable vs MailChimp: What are the differences?
Developers describe Iterable as "We Empower Growth Marketers". Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support. On the other hand, MailChimp is detailed as "Easy email newsletters". MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.
Iterable and MailChimp belong to "Email Marketing" category of the tech stack.
Some of the features offered by Iterable are:
- Triggered, blast and drip campaign emails
- Mobile push notifications
- SMS
On the other hand, MailChimp provides the following key features:
- Facebook Integration
- AutoConnect Templates
- Full Featured API
"Segment integration" is the top reason why over 4 developers like Iterable, while over 259 developers mention "Smooth setup & ui" as the leading cause for choosing MailChimp.
Pros of Iterable
- Segment integration6
- Powerful4
- Send the right message, at right time, to right device3
- Easy to Optimize2
Pros of Mailchimp
- Smooth setup & ui259
- Mailing list248
- Robust e-mail creation149
- Integrates with a lot of external services120
- Custom templates109
- Free tier60
- Great api49
- Great UI42
- A/B Testing Subject Lines33
- Broad feature set30
- Subscriber Analytics11
- Great interface. The standard for email marketing9
- Great documentation8
- Mandrill integration8
- Segmentation7
- Best deliverability; helps you be the good guy6
- Facebook Integration5
- Autoresponders5
- RSS-to-email3
- Co-branding3
- Customization3
- Embedded signup forms3
- Automation2
- Great logo1
- Groups1
- Landing pages0
Sign up to add or upvote prosMake informed product decisions
Cons of Iterable
Cons of Mailchimp
- Super expensive2
- Poor API1
- Charged based on subscribers as opposed to emails sent1
Sign up to add or upvote consMake informed product decisions
What is Iterable?
What is Mailchimp?
Need advice about which tool to choose?Ask the StackShare community!
What companies use Iterable?
Sign up to get full access to all the companiesMake informed product decisions
Sign up to get full access to all the tool integrationsMake informed product decisions
Blog Posts
+44