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Amplitude
Amplitude

405
119
+ 1
24
Snowplow
Snowplow

53
32
+ 1
7
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Amplitude vs Snowplow: What are the differences?

Developers describe Amplitude as "User analytics to fuel explosive user growth". Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours. On the other hand, Snowplow is detailed as "Enterprise-strength web, mobile, and event analytics, powered by Hadoop, Kinesis, Redshift and Elasticsearch". Every single event, from your website(s), mobile app(s), desktop applications and server-side systems, stored in your own data warehouse and available to action in real-time.

Amplitude and Snowplow are primarily classified as "Mobile Analytics" and "Custom Analytics" tools respectively.

Some of the features offered by Amplitude are:

  • Real-time user analytics, including funnels, retention, flexible user segmentation, and revenue analysis.
  • Microscope: Explore the user behavior behind any data point. Compare the behavior of engaged vs. churned users.
  • Growth Discovery Engine: Identify behaviors that are predictive of retention or conversion and drive explosive user growth.

On the other hand, Snowplow provides the following key features:

  • Record events from your website, mobile app, server side systems, third party systems and any type of connected device , so that you have a record of what happened, when, and to whom
  • Processes that data including validating, enriching and modeling it
  • Load that data into your own datawarehouse to power sophisticted analytics

"Great for product managers" is the primary reason why developers consider Amplitude over the competitors, whereas "Can track any type of digital event" was stated as the key factor in picking Snowplow.

Snowplow is an open source tool with 4.8K GitHub stars and 993 GitHub forks. Here's a link to Snowplow's open source repository on GitHub.

According to the StackShare community, Amplitude has a broader approval, being mentioned in 109 company stacks & 18 developers stacks; compared to Snowplow, which is listed in 23 company stacks and 7 developer stacks.

- No public GitHub repository available -

What is Amplitude?

Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.

What is Snowplow?

Snowplow is a real-time event data pipeline that lets you track, contextualize, validate and model your customers’ behaviour across your entire digital estate.
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    What are some alternatives to Amplitude and Snowplow?
    Mixpanel
    Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them.
    Google Analytics
    Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
    Flurry
    More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 80,000 companies use Flurry Analytics in more than 230,000 applications to measure audience reach, engagement, retention, conversions, revenue and more.
    Localytics
    Localytics provides app analytics and app marketing for the mobile market, similar to companies such as Flurry and Adobe.
    CleverTap
    We help over 3500 brands, including Jio, Cleartrip, BookMyShow, Curiosity, McDonalds, Sony, DC Comics, and Denver Broncos understand app behavior, and make their marketing data-driven.
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    How developers use Amplitude and Snowplow
    Avatar of Postverta Inc.
    Postverta Inc. uses AmplitudeAmplitude

    Used for user behavior analysis.

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