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Azure Application Insights vs Google Analytics: What are the differences?
Azure Application Insights: It is an extensible Application Performance Management (APM) service for web developers. It is use to monitor your live web application. It will automatically detect performance anomalies. It includes powerful analytics tools to help you diagnose issues and to understand what users actually do with your app; Google Analytics: Enterprise-class web analytics. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Azure Application Insights and Google Analytics are primarily classified as "Performance Monitoring" and "General Analytics" tools respectively.
According to the StackShare community, Google Analytics has a broader approval, being mentioned in 15339 company stacks & 2445 developers stacks; compared to Azure Application Insights, which is listed in 8 company stacks and 4 developer stacks.
Pros of Azure Application Insights
- Focus in detect performance anomalies and issues5
- Integrated with Azure3
- Live Metrics1
- User flow1
- Availability tests (Heart Beat check)1
Pros of Google Analytics
- Free1.5K
- Easy setup926
- Data visualization890
- Real-time stats698
- Comprehensive feature set405
- Goals tracking181
- Powerful funnel conversion reporting154
- Customizable reports138
- Custom events try83
- Elastic api53
- Updated regulary14
- Interactive Documentation8
- Google play3
- Industry Standard2
- Advanced ecommerce2
- Walkman music video playlist2
- Medium / Channel data split1
- Financial Management Challenges -2015h1
- Lifesaver1
- Easy to integrate1
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Cons of Azure Application Insights
- Difficult to surface information1
- Custom instrumentation via code only1
- UI is clunky and gets in the way1
Cons of Google Analytics
- Confusing UX/UI10
- Super complex7
- Very hard to build out funnels6
- Poor web performance metrics3
- Very easy to confuse the user of the analytics2
- Time spent on page isn't accurate out of the box2
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What is Azure Application Insights?
What is Google Analytics?
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