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ClickTale vs FullStory: What are the differences?
Developers describe ClickTale as "Visualize visitor's interactions". ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions as well as powerful visual heatmaps and behavioral reports that perfectly complement traditional web analytics. As a fully hosted subscription service, ClickTale is cost-effective and quick to set up. On the other hand, FullStory is detailed as "Meet FullStory, the app that captures all your customer experience data in one powerful, easy-to-use platform". Our tiny script unlocks pixel-perfect session playback, automatic insights, funnel analytics, and robust search and segmentation – empowering everyone in your organization to help build the best online experience for your customers.
ClickTale and FullStory are primarily classified as "Heatmap Analytics" and "User Feedback as a Service" tools respectively.
Some of the features offered by ClickTale are:
- Visitor Recordings- Watch your visitor’s every mouse move, click and scroll to discover exactly how they use your site.
- Mouse Move Heatmaps- View where visitors move their mouse (strongly correlated with eye movements), an excellent method for analyzing site usability.
- Click Heatmaps- See everywhere your visitors click on the page, whether it's a link, image or text to track and optimize visitor behavior.
On the other hand, FullStory provides the following key features:
- Session Playback
- Cobrowsing
- Event search
Pros of ClickTale
Pros of FullStory
- See full user sessions8
- "Skip inactivity" during playback5
- Playback console errors as they happen5
- Speed up playback5
- Easy integration through Segment3
- Segment users based on actions3
- User event stream3
- CRAZY expensive after free plan1
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Cons of ClickTale
Cons of FullStory
- Expensive2
- If you're using it via Segment, it's all or nothing1
- We'll never get through all the sessions recorded1
- Doesn't integrate with our exception monitoring1
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What is ClickTale?
What is FullStory?
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